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Vartika Kashyap Articles

Vartika Kashyap runs the marketing team at ProofHub — a project management software for teams of all sizes. She is a seasoned marketing professional who is an expert in digital marketing and entrepreneurship. She’s been featured among LinkedIn’s Top Voices for the year 2016. Connect with Vartika on LinkedIn, Medium and Twitter.

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Latest Articles

Growth

6 Awesome Tips For Employees To Stick To New Year Resolutions In 2021

Vartika Kashyap February 25, 2021

The Best Ways to Channel Your Team’s Creativity Into a Project

Vartika Kashyap January 5, 2021

How To Get The Content And Marketing Team On The Same Page?

Vartika Kashyap November 11, 2020

Top 10 Reasons Why Your Next Project Needs a Top Project Manager

Vartika Kashyap July 15, 2020
Business

10 Best Project Management Software for Organizing Tasks and Teams

Vartika Kashyap April 23, 2020
Business

Want to Overcome Management Challenges? Start Using These 9 Smart Apps

Vartika Kashyap January 8, 2020
Marketing

Hyper-personalization is Taking Marketing to the Next Level. Here’s How

Vartika Kashyap September 26, 2019
Marketing

Are you Falling Prey to These Content Marketing Myths?

Vartika Kashyap May 16, 2019

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All Articles by Vartika Kashyap

Vartika Kashyap December 27, 2018

8 Tips to Win Over New Hires (Employee Onboarding Checklist)

Vartika Kashyap September 28, 2018

How to Beat Distractions and Stay Focused When Getting Work Done

Vartika Kashyap September 27, 2018

8 Content Marketing Tips Every Marketer Needs to Know

Vartika Kashyap February 9, 2018

Here’s How to Find Happiness at Work ASAP

Vartika Kashyap January 5, 2018

10X Your Marketing Team’s Efficiency With 6 Powerful Steps

Vartika Kashyap December 19, 2017

7 Step Plan to Bring a Change to Bad Habits

Vartika Kashyap October 5, 2017

Why Do Individual Productivity Plans Fail? (And How to Build a Successful One)

Vartika Kashyap August 23, 2017

Tools to Enhance Productivity and Focus at Work

Vartika Kashyap July 21, 2017

8 Tips to Make Every Day at Office Brighter and Lighter

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Latest Articles

Happy African American lady in casual outfit with shopping basket in hand choosing food from products in small supermarket among colorful boxes on shelves and smiling with mouth opened

In 1957, Vance Packard’s The Hidden Persuaders told America that supermarkets had hired motivational researchers to slow shoppers’ eye-blink rates from 32 a minute to 14 in the cereal aisle — a “hypnoidal trance” said to lift impulse buys by a third, and the panic it set off drove the first federal scrutiny of subliminal selling

Tweak Your Biz Editorial Team June 30, 2026

When Ed Catmull instituted the Braintrust at Pixar in the late 1990s, the rule was that the assembled directors could critique any film in development but had zero authority to mandate changes — Catmull argued that the moment feedback carried power, honest feedback would disappear from the room within one meeting

Tweak Your Biz Editorial Team June 30, 2026
A view of the historic Völklingen Ironworks industrial facility under a clear blue sky.

When Warren Buffett bought Berkshire Hathaway in 1965, it was a failing New England textile mill — he later called the purchase the worst trade of his life and estimated the decision to use it as his holding company instead of starting fresh cost shareholders roughly $200 billion in compounded returns

Tweak Your Biz Editorial Team June 30, 2026
Close-up of two natural bar soaps on a white powdered surface, emphasizing hygiene.

As company lore tells it, a worker at Procter & Gamble’s Cincinnati factory left a soap-mixing machine running through lunch in 1879 — the air-whipped batch floated in customer washbasins, complaints arrived asking for more of the floating soap, and Ivory’s ’99 and 44/100 percent pure’ campaign was built on what looked like a mistake

Tweak Your Biz Editorial Team June 30, 2026
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