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Brandfog has released a survey titled “2012 CEO, Social Media & Leadership Survey”. It makes for serious consideration for all CEO’s and C-Suite executives. They need to review their personal engagement strategy on social platforms. The results of the survey show clearly the online community believe companies with socially savvy leadership would benefit in today’s Web 2.0 world.
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While businesses have now embraced the need to nurture and grow their online communities, doing so remains a challenge for many. The Internet may have changed the geographical limitations of community; however, for me, the older values of community remain intact and are as potent online as they were previously were offline.
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Are you struggling for inspiration as to what to write about next for your business blog? It’s natural to sometimes struggle when it comes to creating great content, a position that most business bloggers find themselves in sooner or later. Here are my ten proven blog post ideas and examples to help smash your bloggers’s block.
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Scott Monty, the Head of Social Media at Ford Motor Company must be very happy with how the company embraced the Social Business Strategy he and his digital team introduced. Along with Coca-Cola, Ford are blazing a trail for others to follow, in the online marketing space. Ford have launched a new Reality TV programme which is being broadcast on NBC TV
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Every business online WANTS fans but NEEDS engagement. Engagement drives conversations, it amplifys the visibility of your status updates, it gives you credibility and it produces loyal followers. Consider the lack of custom in an empty restauran and you’ll understand that activity breeds activity.
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With a rising number of businesses looking to build brand awareness via Social networking, Mindleaders has launched a new training app for businesses on Facebook, actually developed in co-operation with Facebook
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I heard a quote on the news recently that only hairdressers and coffee shops will survive the rise in online shopping. This got me thinking how it can really affect towns and communities and what they can possibly do about this eventuality.
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Former Angel Investor and Technology Executive Paraic Hegarty gives some great suggestions for companies looking for investment and also common mistakes that are made.
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The problem was I wasn’t clear in my own mind about who I was supposed to speak to, and here, in this post, it became crystal clear. It wasn’t like I hadn’t read something like this before elsewhere, it just hit home this time.
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For most businesses, Facebook continues to be an obsession with gathering fans (Likers). However, it this the right approach, particularly if you are a small business? Here I would like to present you with the case against!
