Skip to content
Tweak Your Biz home.
MENUMENU
  • Home
  • Categories
    • Reviews
    • Business
    • Finance
    • Technology
    • Growth
    • Sales
    • Marketing
    • Management
  • Who We Are

3 Easy Ways To Improve Your Cash Flow

By Kelly Gregorio Published December 23, 2013 Updated December 1, 2022

Just as your body needs rest and food for fuel, your business needs working capital to keep it up and running. Working capital is the fuel that lights your business’s fire and keeps it going day in and day out.

Entrepreneurs that experience cash flow problems know all too well the friction and headaches it can cause. Without working capital productivity and progress are forced to come to a screeching halt. Luckily, with some tips that you can implement today, you can improve your business’s cash flow situation. Read on to discover three ways to ease a cash flow crisis.

#1. Marketing Dollars Must Make Cents

Despite what you may have been told, every new season does not require a new marketing campaign. While tweaks should be made to reflect the current happenings on the general public (i.e. 4th of July, back to school, holiday season) continuing to pour marketing dollars into an ever changing environment does not make sense.

Instead use your marketing budget to create a solid (yet flexible) campaign that you can easily alter. A tagline and motto that matches your mission statement can easily be customized to match the current culture.

Keep the relevant information up to date (like contact info) and explore free marketing outreach outlets like Twitter and blogs that can get your word out without costing you upfront capital. In many cases you will not need to hire a social media manager. You can instead just focus on one thing, producing great content. Consider hiring an intern who can post/edit content, make videos and add pictures to your account. Hands on experience for free labor provides a win-win exchange.

#2. Check In with the Joneses

Take a minute to review your house costs, prices and profits. Perhaps it is time to update your price list. Check in with your local competitors and see what rates they are applying to products and service that are similar to yours. A common pitfall of the small business owner is to undervalue his/her work, make sure your rates are fair but at the same time, competitive.

Additionally, you could increase your working capital by promoting discount offers and sales. Cash flow can get a boost with an influx of bargain shoppers. The key is to get the word out about your momentary price drops. Consider offering your discounted services on sites like Groupon or bring online discount codes to your next networking event. People love a good deal almost as much as your working capital will enjoy the boost.

#3. Buy For Quality and In Bulk

Sometimes in order to save you have to spend. Inexpensive, used equipment may have saved you some funds upfront, but constant repairs and pauses due to “issues” can be costing you much more in the long run.

Stop pouring money into faulty equipment that is killing your productivity (and profits). Buy quality now and never look back.

While some entrepreneurs may be shaking their heads thinking, easier said then done, there are ways you can afford quality equipment, inventory and supplies the first time. A merchant cash advance can allow your business to get a jumpstart on the investments it needs to make now. With payback systems that work with the flow of your business, your business stands to gain both now and later.

What other ways can you improve your business’s cash flow?

Images: ”The letters CASH FLOW with stacks of coins on gold background  / Shutterstock.com“

__________________________________________________________________________________

Connect with Tweak Your Biz:

                     

Would you like to write for Tweak Your Biz?

An outstanding title can increase tweets, Facebook Likes, and visitor traffic by 50% or more. Generate great titles for your articles and blog posts with the Tweak Your Biz Title Generator.

Get Featured On Tweak Your Biz – #TYBspotlight

Posted in Growth

Enjoy the article? Share it:

  • Share on Facebook
  • Share on X
  • Share on LinkedIn
  • Share on Email

Kelly Gregorio

Kelly Gregorio writes about management tips and workplace trends while working at Advantage Capital Funds, a merchant cash advance provider.

.

Contact author via email

View all posts by Kelly Gregorio

Signup for the newsletter

Sign For Our Newsletter To Get Actionable Business Advice

* indicates required

Related Articles

Business
Growth

Transform How You Nurture Business Relationships

Elizabeth Barlowe July 30, 2025
Business
Growth

How to Build a Standout Limousine Service That Customers Keep Coming Back To?

Jessica Miller July 28, 2025
Business
Growth

Kevin Ciresi Weighs in on Europe’s $18.6 Billion Medical Tourism Boom in 2025

Jarred Wrangler July 24, 2025

Footer

Tweak Your Biz
Visit us on Facebook Visit us on X Visit us on LinkedIn

Privacy Settings

Company

  • Contact
  • Terms of Service
  • Privacy Statement
  • Accessibility Statement
  • Sitemap

Signup for the newsletter

Sign For Our Newsletter To Get Actionable Business Advice

* indicates required

Copyright © 2025. All rights reserved. Tweak Your Biz.

Disclaimer: If you click on some of the links throughout our website and decide to make a purchase, Tweak Your Biz may receive compensation. These are products that we have used ourselves and recommend wholeheartedly. Please note that this site is for entertainment purposes only and is not intended to provide financial advice. You can read our complete disclosure statement regarding affiliates in our privacy policy. Cookie Policy.

Tweak Your Biz
Sign For Our Newsletter To Get Actionable Business Advice
[email protected]