Never Backing Down: The Latest Trends in Content MarketingThe term content marketing speaks for itself. The main leverage of content marketing would be, of course, content. It is the meat and grit of the business and it is the conduit to reach a target audience. Using good content and relevant ones for the specific interests of your target audience will make them future customers. The success of content marketing does not reside on organic search domination. Its success lies on how you get your message to the right audience using relevant platforms, the right tools and the proper channels that will…


By definition retirement is supposed to be the period of relaxation and rest, the time when you no longer have to undergo the pressures of work in order to ensure your survival when you can do things you didn’t have  the time, money or opportunity to do before. Yet all too often, this time is spoiled by worries about money, relocation and deciding on the best way to use time. Primarily these…

It is no secret that businesses, nowadays, rely on customer data to make strategic decisions and personalize marketing. With the growing prevalence of the era of big data, businesses are increasingly leveraging its potential to provide a more customized experience. Analytics have become more powerful than ever. With the emerging tools, business intelligence professionals can now keep track of how…


Content marketing is one of the most efficient marketing strategies right now. Most online marketing strategies depend on a perfectly executed content strategy.Things like SEO cannot be a success without good content. Knowing this, you should take advantage of all proven content marketing strategies available. Writing helpful and detailed product reviews is one of the things you can do. When done…

Have you already created a summer eSales strategy? Or are you waiting for your busiest time - the holiday season? Everyone knows the holiday shopping season can be make-or-break time for retailers. Businesses focus on Black Friday, Small Business Saturday, and Cyber Monday. In Cyber Monday Madness – Is Your eStore Ready?, I talked about setting up a holiday gift guide, creating enticing…


There’s a huge range of alternative finance available nowadays, with new products and specialist lenders appearing all the time. Peer-to-peer lending is the best-known by some margin, with the…

No other tool has been made as famous as the to-do list in the time management manuals. Invariably nicknamed as ‘tasks’, ‘remember’, and ‘to do notes’—the to-do lists have even made the…


As our modern society is evolving, we are finding more and better ways to achieve tasks, which would have taken a considerable amount of time in the past, in mere hours. Live streaming services are…

All young entrepreneurs start their journey with the dream of making it big in the world of business. Starting a business and successfully continuing it is a huge challenge. Immense planning and…


We live in the 21st century, in a time when technology is advancing so fast that we can barely keep pace. Since we started doing almost everything using the Internet, the main accent here is on…

Everything nowadays seems to depend on social media. If you’re going to get noticed, that’s where it’s going to happen. After all, even a year ago 63% of Americans were already getting their…


We would like to take this opportunity to wish all our contributors and readers a Merry Christmas and Happy Holidays. Wherever you are and whatever you celebrate we wish you luck, fun, success and…

Two years after Maria Konnikova’s thought-provoking piece about ‘The Open-Office Trap’ , the layout space of businesses today have changed so little. After a series of backlash from the press,…