Twitter Card Establishes A Strong Relationship With eCommerce BrandsI know how you wish for a magic wand to make your online business more successful. Well Twitter has found that magic wand for your business. More tweets? More clicks? Twitter has once again introduced a new practice to make your eCommerce brands reach out to their target audiences. In recent times, Twitter rolled out ‘Twitter cards or expanded Tweets’ functionality. It has added some additional code to your site, so when people tweeted anything from your business page, the tweets will no longer appear as the usual small 140 characters…


Resources for writing a blog post, successful content, twitter search, management skills, exporting to Europe and lots more in this latest #TYBCommunity roundup. This is our community news round-up where we share information from the blogs and other sources we follow. Read on to find out how you can contribute and help make these updates even better. Marketing 14 Resources to Reference When…

Social media marketing is a valid part of a digital marketing campaign. While it may not necessarily lead to sales, social media marketing is particularly useful for capturing leads—especially if you’re active in a community. For example, something like #irishbizparty, a social network of entrepreneurs and business people. Sometimes, though, social media marketing can feel like shouting into…


It’s no coincidence that Japanese cars continue to outshine US vehicles in quality. The Japanese have made achieving the highest levels of quality part of their business DNA. These major guiding principles are captured in Japan’s Five “S” System. Even if you are not a manufacturing organization, adopting these principles from the top of your org chart to the bottom will greatly increase…

Want to turn your team into the A team? Economists from the University of Warwick in the UK and a German university found that happier people are roughly 12% more productive than their less happy peers. What happy means in a business context usually involves fewer LOLs and more $$$s but money is only one part of the equation. Employees are also motivated by feelings of ownership, the knowledge…


With the widespread use of cloud computing to store office files, aiding accessibility and sharing from any location, a much faster Web and universal network coverage, businesses now have the option…

"Most of us are familiar with the terms "economic capital" or "human capital". But, have you considered the notion of "psychological capital" and how it relates to your work life? Researchers…


You would think customer relations is the only place left in business where computers can't help. We think of customer relationships as being about building trust, affinity and understanding. Surely…

When you’re operating a consumer electronics retail store, or any other store for that matter, accounting, customer service, purchasing and stocking are just a few of your competing priorities in a…


Did you know that, according to a Harris Interactive poll, 96 percent out of 2,048 surveyed adults revealed they have had a bad customer service experience when they got in touch with support…

How long should any social media posts be, Facebook news feed ads, Pinterest contests, small business owner taxes, blog post creativity and lots more in this #TYBCommunity round-up.  This is our…


Over the years, we’ve published lots of great content offering insights around blogging for business. Here are the ten most popular Tweak Your Biz articles ever on business blogging, blogs and…

Investing a large amount of your time, energy, and resources into your startup puts you on an exciting but risky journey. You may well know that sinking feeling that comes with realizing that your…