February 19, 2019 Last updated January 24th, 2022 3,999 Reads share

5 Ways Your Business Can Benefit From GPS Tracking

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With the advent of technology and breakneck competition in today’s world, it has become imperative for everyone to adopt lean, smart and efficient business models. Asset GPS trackers are an example of how technology has transformed the transport and courier sector.

With time and adoption of technology in various other sectors, it has become increasingly more important to include advancements such as GPS into the transport and courier delivery sector so that this industry does not lag behind from the other sector. In order to have a sustainable business, it is very important to have happy customers which are made more possible by delivering products to the end users at a faster pace using GPS. The following are a few of the benefits of adopting GPS tracking into your business.


#1. Improved dispatching mechanism

With GPS it is much easier to monitor the driving patterns of an employee. When an employee speeds, they’re risking both their security and your vehicles. Your GPS following administration can advise you when drivers surpass a threshold speed limit which makes sure you don’t have an employee driving dangerously.

With GPS tracking, you can dispatch particular vehicles more efficiently in comparison with the traditional way of communication where we use phone calls or radio communication. Now you don’t have to worry about which vehicle is closer to the pickup location, no more calls or radio communication to decide which vehicle should be redirected to the location. With this, you also ensure that you can deliver products in real-time without any delays.

#2. Increased customer satisfaction

On the off-chance that clients are sitting tight for a high-need pickup or conveyance, decrease their turnaround time by finding and dispatching a near-by vehicle instead of less efficient ways. Numerous GPS management systems empower the dispatcher to contact drivers via an electronic medium and also messages sent specifically to GPS gadgets. With the advent of the technology customers also expect goods to be delivered to them with minimum turnaround time, and implementation of GPS can help everyone achieve this. The faster the service, the happier the customer, the better it is for your business. A happy customer is always good since this will lead to repeat business and good word of mouth will ensure you go a long way becoming a reputed service provider in the sector.

#3 Efficient business model

GPS enables owners to see who isn’t following the best possible course while delivering or picking up things for the company. Monitoring the routes where the company vehicle is going will bring down the operational expenses for the organization. With the usage of GPS, it has now become easy for organizations to calculate the number of hours their employee has worked and which vehicle has clocked the most number of kilometers enabling the organization to employ the vehicles which have been used less. With GPS the employees delivering/receiving the product will have a better idea as to which road to take and which road to not take. Since GPS provides its users with the current status of the traffic enabling the employees to take the fastest route with minimum traffic, thus reaching the destination with the least amount time and fuel. Lesser traveling time also ensures that the employees don’t get tired of traffic which increases their productivity and makes sure they are not too exhausted.

#4 Emergency assistance

We never know when a situation will arise when one of the vehicles breaks down or something more serious happens. GPS can decrease response time by a huge margin identifying the exact location of a vehicle whether it has broken down completely or is still able to move. With this, it has now become much easier to track the broken down vehicle and send help/assistance as soon as possible. There can be a situation when a vehicle has been stolen and in that case, with the use of GPS, it has now become possible to track the location and retrieve the vehicle with the help of authorities. This also makes sure that you feel secure about your vehicles, a little look into your monitor and you get to know the status of all your vehicles.

#5 Increased productivity

Usage of a GPS can help with increasing driver efficiency. Using GPS, drivers can now take the most efficient road to the customer which reduces the amount of time driving the car. Drivers who invest less energy going to assignments will have extra time to take on extra tasks and hence create more income per driver for the organization. Increased driver efficiency over the whole organization will bring about a combined benefit towards the general productivity of the organization. Also knowing where drivers have enabled the administration to reallocate work to the drivers who are nearest to the area. With more usage of technology like GPS, drivers will educate themselves; they will understand its significance, and they will start to depend on it at work, information, and roadside help. It is also important for the management to make sure that the implementation of GPS isn’t for micromanaging the drivers, making life difficult for them. It basically is to contribute positively to everyone’s productivity, and it will likewise help in increasing the business.


Adopting a GPS into your business model can simplify the way you do business, and ensures you stay ahead in the competition. Introducing new technologies into your business will make sure that you have control over more of the things that are going on in your business. GPS is one example which will enable you to have a transparent, simple and efficient business in place. GPS not only helps you in your business by helping you in implementing a lean business method but also ensures that the time that you previously invested in tracking your vehicles can be used somewhere else, thus increasing the productivity of the business. Not to mention the peace of mind that comes along with its implementation i.e., not worrying about the exact location of your vehicles and knowing where your drivers and vehicles have gone throughout the day.

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Sherrie Campbell

Sherrie Campbell

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