5 Easy Steps To A Winning Brand Voice Strategy
In this article, I take a look at what Brand Voice is, why it is important and give 5 simple steps to having a true Brand Voice.
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Content Marketing Is A Team Sport: How To Build Your Squad
At its heart, content marketing is about all aspects of the AIDA framework: attention, interest, desire, and action. In many cases that does involve content creation, but a content marketer is much more than a content creator.
Top 5 Strategies For Your Online Travel Marketing
Here’s a quick look at the online travel marketing strategies that you can embrace to take your travel business to the next level.
5 Basic Sales And Marketing Points, Often Forgotten In Business
When we first start out in business we perform research or at least should and we list the very important keys to our business to give us guidance and understanding of what we need to say and write for our marketing. As the business grows, we can lose our way and forget these points, especially if everything is going well. As soon as new competition comes into the picture, we need to reassess the situation and use these points below to stabilise the business and change direction.
Why And How Management Is Like Marketing
As technology continuously evolves and becomes more accessible, customers have become more informed and more demanding. This means that projects
3 Tools to Help You Fall Madly In Love With Content Marketing
Your business needs a content marketing strategy. If you’re not quite there yet, you should, at the very least, have
Easy Ways To Squeeze Incredible Value From Your Content Marketing
There’s a phrase I’ve heard a few times: “As worthless as yesterday’s Racing Form.” If you’ve never been initiated to the
Top 4 Marketing Strategies For Gym Owners & Any Service Business
Here’s a quick look at some of the best marketing strategies that you can follow to give your gym an edge over its competitors. And they don’t have to just apply to gyms as they can be adapted to apply to any service business.
How Global Marketing Is Different From International Marketing
In global marketing, the business sees the whole world as its operating space and does not adapt to domestic requirements. International, means marketing a company applies when it opens a subsidiary in a country and lets the subsidiary serve the local market.
How Should The Word “Social” Feature In The Overall Business Strategy?
Where does “Social” feature in C-Suite Executives or Owner Managers overall business strategies. Do they understand the difference between Social Media and Social Business?
