Since this is such an important task, most businesses opt to hire
Follow Up on Your Candidate’s References
SEO Expert Who Promises Too Much
If your candidate guarantees that they will get you to the top of your relevant SERPs (Search Engine Result Pages) – you should just keep looking for the ones that you can actually trust. The thing is, no one can guarantee that you will get to the top of the rankings these days, at least not for relevant keywords that will get you lots of traffic and leads. Such claims should be a huge red flag for you and you should never go on and actually do business with these people. Instead, try to get your candidates talking about the methods they’re actually going to use in order to optimize your website.
SEO Fees and Budget
Before making any decisions on who to hire as an
One of the biggest mistakes business owners tend to make is to hire an
- On-Page Optimization – Keyword research, high-quality content, responsive web-design, website speed, image optimization… These are all on-page optimization processes that are needed to boost your search rankings.
- Off-site Optimization – The most important aspect of this type of SEO is link building, which can get quite a lot of traffic redirected to your website, but also improve your rankings because Google sees well-connected pages as more reliable ones. Other elements that you’ll need are social-media marketing, guest blogging, influencer marketing etc.
- Technical – The technical part of
SEOmostly focuses on your crawl rate, or how fast Google’s bots can crawl your website and index it.
SEO Expert Wisely
SEO has changed drastically over the years and it will continue to do so as search engines update their algorithms to provide a better service for their users. What you want from your SEO consultant is to always keep in touch with current