What do you notice first when you look at a product? It may be the package or the shape but what catches the viewers’ attention is the design. Packaging is an important factor that enhances the product, grabs consumers’ attention, and makes them buy your product.
Many researchers also agree that packaging is a crucial aspect of the product that affects and influences the consumers’ decisions and thus plays an important part in the sale of products.
In addition to completing its basic purpose of containing the insides, keeping them safe from outside sources, and providing essential information, good packaging also allows businesses to offer unique and interesting designs that enhance the product. This is why the design of the packaging is an important part of any business’s marketing strategy.
So when we talk about glass bottle, it can easily be said that these are eco-friendly packaging material that is crucial in today’s time. Plastic packaging is no longer considered by consumers and businesses alike. Glass, a better alternative, reusable, recyclable, and better quality, is much more demanded by consumers nowadays. And what better way to design it but with Applied Ceramic Labeling (ACL), which is also eco-friendly.
So screen printing on glass bottles and vases with ACL has opened up a world of endless possibilities in designs that would not be possible with paper labels. It is reusable and unique, and creative, taking designing to a whole new level. So what is Applied Ceramic Labeling, and how does it work? Please continue reading to find out all about it.
What is Applied Ceramic Labeling?
Applied Ceramic Labeling is a screen printing process that involves the direct application of ceramic inks onto glass bottles, which are then cured at high temperatures. This process adheres the paint permanently to the glass resulting in a design that is resistant to water and scratches. This process makes the glass bottle easily reusable, unlike the paper and plastic labeled bottles that wear out and fade away.
New problems require new and unique solutions, so many companies offer direct screen printing Applied Ceramic Labeling services. Applied Ceramic Labeling can be used on various products made from glass, including bottles, vases, and much more. This direct printing on glass offers an aesthetic, high quality, and eco-friendly packaging alternative for various industries.
How does the Applied Ceramic Labeling process work?
The process of Applied Ceramic Labeling is very simple to explain, but the actual process requires a lot of effort and time. It starts with a great design that is sure to grab the attention of the onlookers.
1) Begins with unique and great design
First off, the whole process of creating a unique and attention-grabbing packaging begins with creating a great design. The companies that offer ACL will also be able to help you out with the design. You can give them your designs, and the art team present on board will make it into the label you envisioned.
If you do not have any already planned designs, you can directly work with them to create a new and unique design for your packaging label. Once you approve your design, experienced technicians will make screens of your design.
2) Selection of glass product type
After this, you will have to choose the glass product that you want your label on. There is a variety in glass bottles in itself. You can easily find the one that will suit your product and your business. Good packaging means that the product inside is safe from contaminants and that the contents are presented properly.
3) Direct printing of design
After this, the process of label application starts. Your artwork is directly applied to the glass bottles. The process starts with the glass bottle held from the neck and base. The bottle is moved to the place where the printing starts. Once it’s in place, colors are applied to the glass with a printer. The printer can apply up to 5 to 8 colors at once, and these colors can vary according to the design.
4) Heating of glass
After the colors are applied, the glass bottle goes into special ovens heated to high temperatures to allow vitrification to occur. In vitrification, ceramic paints become a part of the glass. A strong and permanent bond is created between the paint and the glass, compromising the quality of the glass.
5) Inspection and assurance of quality
When the glass bottles are out from the oven, they are inspected for quality. Every bottle is inspected thoroughly for imperfections. This ensures that the quality of bottles is maintained, and you get the best bottles for your company.
6) Cooling
After this, the glass is cooled slowly back to room temperature. A protective coating is applied to the finished product to add more strength to the label. Once it is cooled, the batch of high-quality glass bottles is ready for the clients, which will help them stand out in the competitive marketplace.
The bottom line
Having unique and attention-grabbing packaging gives you and your business a competitive edge in the market. So the need for planning and executing amazing packaging is essential in today’s time. One such thing that upgrades your packaging and enhances your product is the screen printing of glass bottles.
So making your glass bottles the canvas for your amazing and innovative designs is the place to start. As already mentioned, you will have to select the type of glass product suitable for your product. Next, you will need to figure out the design of the label. What do you envision, and what is the requirement of your business? This design will go onto the packaging of your product and be the face of the brand, so you have to create a great design.
This design will then be printed directly onto the glass and heated to bond the paint with the glass. This Applied Ceramic Labeling will ensure that your label is water and scratch-resistant. This makes the glass bottles recyclable and reusable and thus are eco-friendly along with the label.
So if you are looking for glass packaging providers, make sure they employ sustainable methods and are ethically sourced. In this way, your product will attract the attention of consumers and will be friendly for both the environment and the consumers.
