Content promotion isn’t as easy as it may sounds. Firstly you work so hard to get perfect content, you share this content on your Twitter, Facebook, and LinkedIn to get some extra traffic.
The same content is being reshared to get a little boost. Still yet, the traffic analysis of your content is not coming as required. This you are not happy with due to the hard work you have put into the content writing and promotion. And that’s the problem, you need that social traffic.
Getting the right content mix with an adequate content promotion plan puts your business and content right in front SERPs.
According to Marketing Prof and CMi “Only 27% of B2B marketers are using content syndication/promotional tools. Content Promotional tools range from tools used for content creation, link building, social media content promotion, and result tracking.
Merely posting thousand of content won’t give the required result except this following tools are established.
Buzzsumo for Idea Creation
Getting to know about your competitor is a great marketing strategy. Search such as PPC competitor search,
Also getting to know the keywords which allow your competitors to rank higher is another great way to keep a spy on them. One effective tool to achieve this is Buzzsumo. Not only does this give you an idea creation, but it also helps to give you the trends of contents which rank faster and generate huge traffic to your webpage.
Pros Of Buzzsumo
- It can also serve as a Facebook content analyzer
- Keep you up to date on the most search keyword
- Use “Search Content Shared” to discover Influencer
Quick Facts- Buzzsumo has analyzed over 100million headlines across the world. Thus making it easy to have the latest content marketing trends globally.
HubSpot’s Blog Topic Generator
This is one of the efficient tools from the Hubspot family. It simply gives you ease in generating topic ideas once you know the keywords which your competitors are looking at.
Once you’re on the page, you will see 3 input boxes where you can input 3 nouns. Nouns are much better. The nouns should be the broad or somewhat narrow topic that you want to write about.
Once you’ve filled out the boxes, click on the big orange button that says “Give me blog topics!”. You will be presented with a handful of blog post topics surrounding those nouns that you entered in the boxes. Note that, you cannot use those titles “as is” – you might want to do a lot of polishing.
Quuu Promote
Promoting content has never been this easy when you have a platform that merges all your social media account. Just at a click to share the article, it automatically promotes it to all your friends on the social media signed up for on the platform. This simply allows for quick share and ensure readers of the post are human-verified before they read.
Quuu Promote is a service that helps brands and bloggers get their content shared by hundreds of social media users in their niches. The service is straightforward, easy-to-use, and effective for certain goals
Pros Of Quuu Promote
- Social Media accounts integration
- Fast and large reach out
- Saves time.
Sometimes, we have many contents which we intend to post at various times. In getting this done, content scheduling is the right way to achieve this. One great tool which has assisted in solving this is Buffer for content scheduling. This tool is one of the easiest and friendly tools that every content marketing should use. Buffer also gives room for an organization to add their team members and can also send an invite link to their clients, this allows for transparency and ensures your client feels part of the process.
Review about products assists us to adjust and get it right. Keeping track and managing your many social network channels is one great importance Hootsuite is capable of. Also referred to as Social Media Management System, It can enable you to monitor what people are saying about your brand and help you respond instantly.
Hootsuite came up as the top Social Media Management System, with over 20% of companies using it to manage their social media empires. TweetDeck was second and SocialEngage third. To see more details, see the original Pingdom post on the survey
Bitly for Link Tracking
When it comes to shortening your link for social while still having to track back each link, Bilty is the right tool for this purpose. Long URLs look clumsy & boring and therefore they bounce even before clicking the link. With the help of customized short URLs, it increases the chances of a post being clicked and accepted. The more appealing and user-friendly your links are, the higher are the chances to attract heavy traffic.
Outreach is an essential part of any content promotion campaign, but it can also be super time-consuming. Streamlining the time being used for content promotion/outreach can be achieved with the Buzz stream tool. This is a tool that helps manages and organizing outreach.
Analysis of link being generated by your content can be discovered when the Buzz stream tool is being used, this assists us to know the contents which generate more traffic and also help to increase our CRO.
