Running a successful
1. Using the Wrong Keyword and Keyword Stuffing
We will start the list with two keyword-related tips. First, you need to find the right unique keywords for your brand and your product. For this, you need to find an appropriate keyword research tool to use. Also, bear in mind that keyword stuffing is a trend that may ruin your efforts to establish your content at the very top of the SERPs. Ideally, the use of keyword in your post would not exceed 2 percent of the total word count. In other words, you get to use your keyword two times for every 100 words that you have in the article. This may be more than you need.
2. Ignoring Local
Putting too much focus on significant keywords, and the global market is probably the simplest way for you to waste your marketing budget without achieving too much of an effect. What you need instead is a focus on unique keywords and some effort to improve your local
When creating content, you need to think about the keyword that you’re going to use from the very start. You see, if you’re writing a piece of content as a part of your content marketing campaign, having a great idea is not enough. What you need is for this idea to serve the purpose, which is why the theme needs to be closely related to your keyword. This way, once you do use your keyword, it will just feel organic. By adding an unrelated keyword, you’re not just downgrading your content; you’re also missing your target demographic. Imaging a post about springtime gardening, where you add dietary supplementation as a keyword. The chances are that people who clicked on the link for the post are not necessarily qualified leads for the keyword and its target.
4. Ignoring the Quality of Links
While creating content, you will add links to other sites both to boost your
5. Skipping Metadata
One of the biggest mistakes that you could possibly make during your
In the end, there are plenty of additional mistakes that you could be making. Honorable mentions go to mishandling your internal links, ignoring fast and mobile-friendly experience, and not using influencers for your social media interactions. The reason why we went for the above-listed six is due to the fact that they’re simple and intuitive. These are the mistakes that you can avoid making this very day and drastically improve your online presence for good. Al in all, it’s a simple digital presence hack that everyone should start using this very day.
SEO success – DepositPhotos