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Tom Willis Articles

I am a professional digital marketing and content specialist with over seven years experience working with both b2c and b2b brands. I'm here to share my vast knowledge on the current trends and practises within SEO, Public Relations and Content Marketing based on my past achievements.

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Latest Articles

Marketing

6 Mobile Marketing Trends To Be Mindful Of In 2020

Tom Willis January 1, 2020

Income Protection Insurance Tips for Business Owners

Tom Willis May 14, 2019

3 Examples of Why Data-Driven Content Is the Holy Grail of Link Building for SEO

Tom Willis October 2, 2018

10 Proven Ways To Earn Backlinks And Stay On Google’s Good Side

Tom Willis November 15, 2017
Marketing

7 Hard Truths About Producing Creative Digital Content

Tom Willis January 4, 2017
Growth

5 Essential Management Strategies To Boost Employee Wellness

Tom Willis November 2, 2016

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Latest Articles

A historic library in Scotland featuring extensive wooden bookshelves filled with books.

In October 1907, J.P. Morgan locked New York’s top bankers inside his Madison Avenue library and refused to unlock the door until they pledged $25 million to stop a run on the Trust Company of America — the all-night meeting ended at 4:45 a.m. and led directly to the creation of the Federal Reserve six years later

Tweak Your Biz Editorial Team June 18, 2026
A young man uses a spray bottle to clean a glass window inside a modern room.

When WD-40 launched in 1953, the formula was the 40th attempt to create a water displacement spray for the Atlas missile program — the chemists never patented it because filing would have required disclosing the recipe, and the unpatented formula has remained a trade secret for 73 years

Tweak Your Biz Editorial Team June 18, 2026
A light aircraft parked on a clear day near a hangar at an airport, showcasing aviation design.

Sam Walton flew his own single-engine Cessna across rural Arkansas in the 1960s to scout store locations from 500 feet, counting cars in competitors’ parking lots with a notepad on his knee — the practice continued until Walmart had 276 stores and he could no longer fly to all of them

Tweak Your Biz Editorial Team June 18, 2026
Close-up of a Macintosh Classic computer, showcasing vintage technology and nostalgia.

Before Google indexed the web, Larry Page and Sergey Brin tried to sell their PageRank algorithm to Excite in 1999 for $1 million, then dropped the price to $750,000 — Excite CEO George Bell turned them down because the search results were too good and users would leave the site too quickly

Tweak Your Biz Editorial Team June 18, 2026
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