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Susan Guillory Articles

Susan Guillory is the President of Egg Marketing & Communications, a content marketing firm based in San Diego. She’s written several business books, including How to Get More Customers With Press Releases, and frequently blogs about small business and marketing on sites including Forbes, AllBusiness, and Tweak Your Biz. Follow her on Twitter

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Latest Articles

Growth

Advice Every Entrepreneur Needs

Susan Guillory October 18, 2017

Find Business Inspiration in Your Neighborhood

Susan Guillory August 21, 2017

Just Like Exercise, Growing Your Business Muscle Takes Effort

Susan Guillory July 20, 2017

How To Use Your CRM to Craft Personalized Content for Your Customers

Susan Guillory June 30, 2017
Growth

6 Signs It’s Time to Let a Client Go

Susan Guillory April 19, 2017
Growth

Contrary to What People Say, Growth Isn’t Always Best for Your Business

Susan Guillory March 29, 2017
Marketing

How to Rock the Roundup Post

Susan Guillory February 27, 2017
Marketing

Using Videos To Beef Up Your Blog

Susan Guillory January 23, 2017

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All Articles by Susan Guillory

Susan Guillory December 23, 2016

Mastering the Interview Blog Post

Susan Guillory November 23, 2016

6 Tips to Writing Killer Listicles

Susan Guillory October 21, 2016

7 Content Marketing Tips To Make You Look Like a Pro Writer

Susan Guillory September 14, 2016

The Type-A Guide to Delegating with Ease

Susan Guillory August 10, 2016

How, Why and When to Fire a Client

Susan Guillory July 20, 2016

8 Ways to Make Your Business Bigger Than It Is Now (Without Going Broke)

Susan Guillory June 20, 2016

The Secret to Selling Your Services? Be Yourself!

Susan Guillory May 4, 2016

7 Ways to Cut Yourself Some Slack in Marketing Your Business

Susan Guillory April 15, 2016

6 Next-Level Social Media Marketing Tips to Skyrocket Your Brand

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Latest Articles

Portrait of a fearful woman in a gray tank top with hands pushed forward against a gray background.

There’s a difference between being humble and being unable to take a compliment — one is about restraint, the other is about not believing the words

Tweak Your Biz Editorial Team June 14, 2026
Elegant black and white image of engagement and wedding rings on textured background, symbolizing romance and commitment.

When De Beers hired N.W. Ayer in 1938, only about 10 percent of engagement rings contained a diamond — the four-word slogan Frances Gerety wrote in 1947 helped push that number to 80 percent by 1990

Tweak Your Biz Editorial Team June 12, 2026
Close-up of a woman using a smartphone indoors, focusing on hands with red nails.

People who reread the same text message five times before sending it aren’t being careful — they may be managing an old fear of being misunderstood

Tweak Your Biz Editorial Team June 12, 2026

In 1984, Michael Dell sold custom-configured PCs from his University of Texas dorm room by cutting out the retailer and shipping direct — the $80,000-a-month side business he ran between classes quietly proved that buyers would wait two weeks for a computer if it meant paying 15 percent less

Tweak Your Biz Editorial Team June 12, 2026
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