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John Twohig Articles

Co-Founder at the Ahain Group. The first blogger to name the MDEC Model. A social business enthusiast and looking to learn something new every day. Which is not difficult to find online. Keen golfer and Munster Rugby supporter.

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Latest Articles

Management

How Should The Word “Social” Feature In The Overall Business Strategy?

John Twohig August 28, 2014

Digital Marketing & Strategy: Cost Or Investment?

John Twohig January 16, 2014

Does Social Business Need A Make Over?

John Twohig December 6, 2013

Social Business, The Digital Business Model?

John Twohig April 9, 2013
Marketing

Social Media Marketing: Is There ROI?

John Twohig March 19, 2013
Growth

Leadership is…”The Man in the Arena”

John Twohig December 19, 2012
Growth

What Motivates Bill Gates? What Influences Provided The Motivation?

John Twohig November 29, 2012
Growth

True Leaders Need Connection, Vulnerability, Courage, Gratitude And Authenticity

John Twohig November 21, 2012

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All Articles by John Twohig

John Twohig November 8, 2012

“Full Effort Is Full Victory” Mahatma Gandhi

John Twohig October 23, 2012

Where Is ALL Marketing Heading? Online, That’s Where

John Twohig October 9, 2012

Mice, Dolphins, Inter-Galactic Highways And Innovation

John Twohig September 22, 2012

Trillions Of Ways Social Technologies Can Help Business Save $$$$$

John Twohig August 29, 2012

What Motivates People in Online Communities to Participate?

John Twohig August 14, 2012

How Can Third Level Institutions Best Leverage Social Business For International Student Recruitment?

John Twohig July 12, 2012

Munster Rugby: The Offline Irish Social Business Model But Can Munster Bring It Online?

John Twohig May 28, 2012

Can Zuckerberg Succeed Where Karl Marx Failed? Social, The Ultimate Disruptive Technology!

John Twohig May 16, 2012

Brandfog Reveals Why Senior Management Needs To Engage Online

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Tweak Your Biz Editorial Team June 26, 2026

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Tweak Your Biz Editorial Team June 25, 2026

When Trader Joe’s founder Joe Coulombe realized in the late 1960s that America was minting a generation of overeducated, underpaid graduates faster than anyone was serving them, he rebuilt his failing 7-Eleven knockoff around private-label wine and unusual groceries — and that bet became a roughly $16 billion grocery model

Tweak Your Biz Editorial Team June 25, 2026
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