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Boris Dzhingarov Articles

Boris Dzhingarov graduated UNWE with major marketing. He is the CEO of ESBO ltd offering brand mentioning services.

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Latest Articles

Marketing

Things You Have to Realize Before Creating Your Marketing Plan

Boris Dzhingarov February 8, 2019

10 Points to Consider When Hiring a Cleaner for Your Business Premises

Boris Dzhingarov February 14, 2017

5 Ways Small Businesses Can Save on Taxes

Boris Dzhingarov January 10, 2017

4 Great Investment Ideas for Middle-Aged Entrepreneurs

Boris Dzhingarov January 6, 2017
Finance

Quick Ways to Inject Funds into Your Home Based Business

Boris Dzhingarov November 8, 2016
Technology

Security Tips for Community Managers

Boris Dzhingarov July 14, 2016
Technology

Challenges Businesses Face with Enterprise Apps and How to Overcome Them

Boris Dzhingarov June 7, 2016
Marketing

How to Create Engagement with Your Social Media Accounts

Boris Dzhingarov April 15, 2016

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All Articles by Boris Dzhingarov

Boris Dzhingarov April 5, 2016

Small Business Owners: What Will Happen to Your Business if You Die?

Boris Dzhingarov March 22, 2016

Trading Strategies You Can Start Today

Boris Dzhingarov January 27, 2016

Reduce Your Business Overheads in 2016 By Thinking Like a Bargain Hunter

Boris Dzhingarov December 2, 2015

7 Tips to Plan for a Business Expansion

Boris Dzhingarov October 2, 2015

6 Reasons Why Startups Should Consider Outsourcing Sales to Direct Marketers

Boris Dzhingarov September 2, 2015

How to Keep Up to Date with the Latest SEO Trends

Boris Dzhingarov August 25, 2015

8 Financial Management Tips for Small Business Owners

Boris Dzhingarov August 6, 2015

Why It’s Important to Keep Track of Your Business’s Cash Flow

Boris Dzhingarov July 30, 2015

How to Prepare for Business Growth

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Latest Articles

Happy African American lady in casual outfit with shopping basket in hand choosing food from products in small supermarket among colorful boxes on shelves and smiling with mouth opened

In 1957, Vance Packard’s The Hidden Persuaders told America that supermarkets had hired motivational researchers to slow shoppers’ eye-blink rates from 32 a minute to 14 in the cereal aisle — a “hypnoidal trance” said to lift impulse buys by a third, and the panic it set off drove the first federal scrutiny of subliminal selling

Tweak Your Biz Editorial Team June 30, 2026

When Ed Catmull instituted the Braintrust at Pixar in the late 1990s, the rule was that the assembled directors could critique any film in development but had zero authority to mandate changes — Catmull argued that the moment feedback carried power, honest feedback would disappear from the room within one meeting

Tweak Your Biz Editorial Team June 30, 2026
A view of the historic Völklingen Ironworks industrial facility under a clear blue sky.

When Warren Buffett bought Berkshire Hathaway in 1965, it was a failing New England textile mill — he later called the purchase the worst trade of his life and estimated the decision to use it as his holding company instead of starting fresh cost shareholders roughly $200 billion in compounded returns

Tweak Your Biz Editorial Team June 30, 2026
Close-up of two natural bar soaps on a white powdered surface, emphasizing hygiene.

As company lore tells it, a worker at Procter & Gamble’s Cincinnati factory left a soap-mixing machine running through lunch in 1879 — the air-whipped batch floated in customer washbasins, complaints arrived asking for more of the floating soap, and Ivory’s ’99 and 44/100 percent pure’ campaign was built on what looked like a mistake

Tweak Your Biz Editorial Team June 30, 2026
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