August 25, 2020 Last updated August 25th, 2020 1,568 Reads share

Are Video and Conference Calling the New Voice?

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Looking at the Future of Communications

In today’s world, if you want to talk to someone then the options are endless. Now many VoIP Service Providers in the UK have access to voice and video calling, text messaging, instant messaging, and much more. For several businesses video has become one of the most compelling means of communication as it offers a more immersive way of meeting and collaborating.

Now it has become a question that how popular is the video? Can it take over voice? Or is a video a part of the whole communication strategy

Why Video Might Be the New Voice

Even though the video can take some time getting used to, it has advantages which overshadow the potential problems. Video calling takes digital convergence to the next level for the businesses and the customers. With a video stream, it is possible to engage in an immersive conversation, which is complete with the visual context.

It is easy to show something then trying to explain it over a voice call. Video calling also allows the user to have a better level of conversation which is supported by visual cues which we depend on in in-person interaction. Due to this, the right video calling can actually lead to strong connections among employees and improved experiences for the customers.

In addition, since everybody can see each other in video conferencing, people can rest assured that others in the team can be entirely focused on the conversation at hand. If we combine the clarity of a video conference with the fact that video calling is becoming easy to deploy then it is easier to see where it might start to grow.

There are solutions in the market which make it easier for everyone to set up a video call in just a matter of minutes from a smartphone, computer, laptop or any other digital device.

The Constant Value of Voice

According to research the worth of video conferencing in the market is said to be more than £20 billion by the year 2024. But it does not mean that there is no room for voice. Voice has always been a part of communication and regardless of the rise of other options it still remains the most popular communication channel today.

Voice has simplicity attached to it. Most people do not need to struggle to set up a voice call or an audio conference. They have been doing it for many years. What is more beneficial is that your colleagues or customers wouldn’t feel awkward while multitasking when they are on the phone with you. On the contrary, reading or typing information while you are on a video call is very difficult. Nowadays users still do not know how they should act on video calls. Usually, the pressure of being under observation can hold most of the employees back.

In addition, until very recently the video conferencing has been a communication solution that was reserved generally for bigger businesses. To set up a video conference is a costly and more time-consuming task.

Can Video Become the Future of Communication?

Eventually, even though it is safe to say that attention on video calling is growing but it is not essentially going to substitute voice calling yet. Still, there are situations where voice calling might be the best solution. Today’s best thing that businesses can do to ensure that they are empowering their employees is providing the best collection of communication tools and channels. All the employees have the facility to shift between voice and video calling or messaging depending on the nature of the discussion, so they can accomplish a more productive and comprehensive communication environment. 

What is SIP Trunking?

If you have spent a lot of money and time exploring different business communications, then you have most probably heard of ‘SIP trunk’ or ‘SIP trunking’. It is a common factor in the quickly growing telecommunications work. In fact, over 80% of businesses claim that SIP (Session Initiation Protocol) is an important part of their business. The benefits of SIP are irresistible. However, what are these benefits, and which are the best practices that you should keep in mind? But, First, we are going to overview how SIP works.

First, let us start by mention that the acronym of SIP is VoIP. VoIP refers to Voice over Internet Protocol. It is the name of different technologies that are used to transmit calls across data networks like the VPNs or public internet, rather than the traditional PSTN utilized for telecommunications.

Since the businesses can scale up or down in size, majority of businesses are now using the Virtual Phone Number UK to route incoming calls internally or externally over their data network through a PBX. This allows them to decrease overheads by eliminating the necessity to manage separate voice and data networks.

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Jaweria Razzaq

Jaweria Razzaq

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