December 10, 2019 Last updated January 10th, 2020 1,480 Reads share

Embrace These Augmented Reality and Virtual Reality Trends

Image Credit: DepositPhotos

There is no doubt that technology has become ubiquitous in all aspects of our lives. Whether we talk about work, social life, personal life, shopping, traveling, or anything else for that matter, we see that we are heavily dependent on technology. The recent advancements in technology have given us new opportunities as well as challenges. It has paved the way for a new kind of experience for our customers where they can get personalized services and get to experience real-life scenarios while staying in the comfort of their homes or offices.

This seemingly impossible feat has only been made possible through virtual reality design and Augmented Reality, or VR and AR for short. Along with artificial intelligence and machine learning, these two have been at the forefront of technology experts,’ and futurists’ attention, and these experts are reporting that these technologies will play a significant role in almost all industries in the years to come.

Although many companies have already started leveraging the power of VR and AR, experts are predicting that these technologies have much more to offer and will cause a disruption in the global industries and drive new changes in the future.

Here are a few of the most potential use cases for AR and VR in the upcoming year.

Integration of AI With AR and VR

The future is coming. Developers and leaders are already talking about the infusion of artificial intelligence with virtual reality and augmented reality. AR and VR will allow computers to visualize the things that may or may not exist and understand them. Once they understand these concepts, intelligent machines will be able to create the experience that the customers require automatically. This way, businesses will drive more sales by truly giving a unique experience to every one of their customers. With machine learning, these features will keep on getting better and better. For example, artificial intelligence will be able to create the types of games that a patient requires and help them relieve their pain.

 Teaching Through AR and VR

The industry that will best utilize the two technologies is the education sector. These technologies have already started playing a huge part in education and are predicted to increase their influence in the future.

Students can learn anything from advance math to science using AR and VR. The science lab is the favorite place to be for many students, but due to the unstable nature of chemicals and the reactions that they might exhibit, some of the experiments become dangerous. With virtual labs, children will get to experience science without the risks or the dangers attached. They can experiment with potassium nitrate or any other lethal substance without ever touching one and see the results that they get. In the arts, they can not only learn about the famous architecture, but they can also use AR or even VR to make their architecture and compare it with others.

Training Through AR and VR

Another use case that is directly being affected due to AR and VR and predicted to change in the future is the training aspect. Before AR and VR, training was done through traditional PowerPoint presentations, videos, and lectures. Training and coaching in a real live environment were not only costly but also presented a threat to the lives of the participants. Now armed with AR and VR, companies can train their employees about fire or any other tragedy in simulated environments as many times as they like without putting their health or lives in danger. Similarly, firefighters, armed forces, cops, and a myriad of others can be trained in safe and secure environments for real-life scenarios. Let the participants live through the perils and try out best practices for themselves instead of just showing them pictures on a projector.

VR-Powered Entertainment

AR and VR have been in the entertainment industry for the last couple of years, but they are continuously evolving and have so much more to offer yet. Companies are developing cheaper and more durable headsets for end-users, and there is the rapid adoption of VR in homes. Also, businesses are trying to create better and better apps for customers so that they can experience AR and VR at their best. For example, can you imagine enjoying a concert from your home? Well, it will be possible in the future. You will not only be able to watch movies, but you will also be able to experience movies like never before. And this is just one aspect of the utilization of AR and VR in the entertainment industry.

Virtual Shopping

The shopping experience has drastically changed in the last few years since eCommerce websites have started offering a personalized and unique experience to customers. Now people prefer to shop online instead of wasting hours upon hours in brick and mortar stores trying to find the perfect product. Augmented reality is ready to disrupt this experience and give the customers a more enhanced shopping experience. Something that they have never had before. Just imagine, looking at yourself in the mirror and observing how you will look in the new shoes or dress before hitting the ‘Send to Cart’ button. With the development of AR technology, this is going to be possible real soon. Developers, retailers, and companies are working together to make this happen as quickly as possible.

Indoor Navigation Systems

People are relying more and more on Google and Apple maps to get around. AR technologies are going to offer them something much more than just outside navigation. With augmented reality, people will be able to navigate indoors as well as outdoors. This is one of the most potential use cases in the future. This will also include the navigation of incomplete construction sites.

Furthermore, VR will be used to give customers a complete tour of what their homes or offices will look like once they are finished. People will be able to choose different furniture, colors, and architecture options after viewing them in the digital environment and deciding whether they work with the overall theme of the structure or not. For example, you can see your future living room and try out different types of sofas to decide which one you want and where you want them. Can’t decide on the location of the window? Just place the virtual window on each wall and see where it works the best.

Summing It Up

AR and VR have already been creating quite a buzz in recent years, and they don’t seem to stop. In the future, their usage will only increase, and businesses that integrate these technologies with their operations will see a boom like no other.


woman with VR -DepositPhotos

Sarah Jay

Sarah Jay

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