Most people often carry the misconception that the only thing required for success in your startup business is to offer a great product at a great price along with
Maybe it’s not like you to do all these things, but if you want to succeed you would need to incorporate these 3 ways of getting out of your comfort zone to succeed as an entrepreneur and have startup success.
#1. Build a network and give importance to meeting new people
When the business gets saturated the only thing that can keep you on the path towards achieving perpetual growth is tapping into your networks of friends, business partners, acquaintances, customers and people in the same industry as they already trust you and will give you preference over others whenever they need a type of service or product that you sell.
Networking allows you to find opportunities by greatly increasing your chances of meeting people who might be interested in the need you currently have like providing you with a round of much needed funding as you swap some shares with that person. The importance of networking is not lost, even as an entrepreneur, because you constantly need support from people outside your domain for things you are not good at, mentoring and referrals are all built by having the power to going up and introducing yourself and then building up a rapport over a period of time. Start with growing your network today.
#2. Continue further education and self-improvement
We all know that a running a business is quite hectic and it drains you of all your time and energy to indulge in anything else, but continuous self-improvement is highly essential for all entrepreneurs as it allows them to gain perspective on different things which they have been devoid on earlier due to lack of exposure.
In the world of entrepreneurship, nothing beats knowledge. Pursuing education while you are running your own business allows you to improve your operational efficiency by redesigning the work methods through the use of knowledge you gained.
You also learn about new disruptions, allowing you to make necessary changes in strategy and vision before they wreak havoc to your business. It might be an extra strain on your schedule and you might also incur student debt which you have to pay as your earn monthly but it will surely increase your skills and intellect to a much higher level, benefitting you in the long run.
#3. Orchestrate yourself as an industry expert
For a person who is at the helm of affairs of a business, it is extremely important to establish a reputation of him/herself as an industry expert enabling people to trust what you are offering. Writing blogs, maintaining a viable social media presence and going to conferences as a key note speaker will allow you to gain traction in your opinion as time progresses, and help you gain the sway over potential consumers just like an influencer does.
But, you have to keep in mind that building up a following for yourself requires time, dedication and effort as momentum is going to be slow at first. Dedicated content and extra knowledge are the two key factors that can help you in carving out a niche for yourself allowing your followers to come back to you repeatedly.
The entrepreneur has a story to tell. One of the most sellable ideas in the market is content, allowing you to transform your journey into a valuable breakdown of the key components of success and the pitfalls you encountered, enticing loads of people to follow your lead and regard you as a visionary and a leader.
Being known as an industry expert is no easy task as it requires you to give as much time to promoting yourself as you do for your products or services as you need to be immaculate and presentable as well as having the power to create the value of your opinion to the listener or reader. However, it would eventually reward you in the end by making your voice powerful enough that people start trusting it and following in large numbers, providing a unique competitive advantage to your business.
Entrepreneurship is hard only for those who are not willing to work hard, for the rest of us who strive to succeed, our minds know no limits when it comes to crossing all known boundaries to make our dreams a living and breathing possibility.