Fetching links for an e-commerce website is as grueling as searching for the lost pin in the heaps of hay. Nobody is really interested in getting linked to a page that focuses on product selling. But how about transforming that product page to something special and making it way beyond a mere product page?
Here are some of the cool ideas on how to build links:
Craft an uber-cool website
Craft a website that looks good, and is attractive enough to pull visitors. Needless to say, a cool website means a site that runs devoid of any unnecessary or irrelevant content; ad or products cluttering that are clearly not appealing or interesting to the visitors.
Every individual product must own a separate page. After all, nobody wishes to get linked to an ugly or an unattractive looking site. Seek help from website designs to bring about the change in your website looks if you haven’t yet made it or revamped it.
Grab accessible things
- Leverage Personal Relationships
Request links back from your colleagues, friends, or relatives who own a website or a blog. This would prove easier than getting links from unknown souls.
- Leverage your personal asset
In case you have a different website, you can get links from their as well. But try with sitewide linking, by sporting over-confidence. A link from another home page from each individual domain is more than sufficient.
- Leverage Business Relationships
Request links from those with whom you are related for business. They can be suppliers, vendors, manufacturers, or even dealers. Everyone seems to own a website and can give you links upon your request to them.
Begin with link building model that is not based on relationships
Fetch all possible links that do not urge you to form any kind of relationship with the link partners, and which scaling ranks for your competitor.
Focus on domain authority building
Focusing on building the domain authority would imply getting links from a large number of unique root domains. This will ease out your individual product ranking. Directory submissions and guest blogging are two of the most effective ways of establishing a domain authority. Submit the website to all the possible business directories and niche directories as well. Any directory worth sending backlink juice and put down editorial decision is worth taking into account.
Put all your top-selling product categories and pages at the top
Take into consideration your entire top selling product categories and product and load them with useful and attractive content, so that they can become more efficient in pulling visitors to your website.
Here are a few of the key points in making your content rich:
- Concentrate on images
It is always advisable to use an image catalog to make your content more attractive and exciting than the same old category page full of text. Go spend some bucks on good-quality images.
- Publish Useful research data
Place research data on sales, buying behavior, and trends on your product category pages. It is good to focus on the product category page fetching links from the same is much easier than getting links from a thousand other product pages.
- Host surveys and contests
Host surveys and contest on your WebPages in an absolutely brilliant and unique manner. More so, hold out something valuable to instigate your people to participate in the contest. You can gift your products as one good strategy; this will fetch you good publicity from the winners and holder of the prizes.
