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How to Assess, Understand, and Maximize the Value of Your Content

Matt Bowman February 22, 2019

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Latest Articles

When Steve Jobs returned to Apple in 1997, he cut the product line from 350 SKUs to 4 inside a single boardroom meeting by drawing a two-by-two grid on a whiteboard labeled consumer, pro, desktop, portable — the company was 90 days from bankruptcy and posted a profit within the next fiscal year

Tweak Your Biz Editorial Team June 29, 2026

Margaret Hamilton coined the term ‘software engineering’ in the mid-1960s while leading the team that wrote the Apollo Guidance Computer code — when the lunar module’s processor overloaded three minutes before Armstrong landed in 1969, her priority-scheduling system shed the lower-priority tasks and kept the descent program running

Tweak Your Biz Editorial Team June 29, 2026

Adi Dassler’s handmade spikes helped Jesse Owens win four golds in Berlin, then the German cobbler’s family workshop split into Adidas and Puma after a feud that divided a Bavarian town

Tweak Your Biz Editorial Team June 29, 2026

Anna Jarvis founded Mother’s Day to honor one mother, then spent decades fighting the card, flower, and candy industries that turned her private tribute into a commercial machine

Tweak Your Biz Editorial Team June 26, 2026

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