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Teodora Lozan Articles

Teodora Lozan is a content writer and SaaS Marketer for Socialinsider, a social media analytics tool with a strong focus on benchmarking. She writes about the ins and outs of social media, helping brands get the best results out of their marketing efforts.

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Latest Articles

Marketing

How To Boost Instagram Performance With Stories and Story Ads

Teodora Lozan November 17, 2020

6 Steps to Effective Facebook Ads Based on Data

Teodora Lozan November 5, 2020

Leveraging the Power of Organic Instagram Content to Obtain High ROI

Teodora Lozan August 6, 2020

Identifying and Overcoming Social Media Bottlenecks

Teodora Lozan March 27, 2020

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Latest Articles

Lego nearly went bankrupt in 2003 with debts of $800 million after expanding into theme parks, video games, and clothing — incoming CEO Jørgen Vig Knudstorp cut 3,500 employees, sold the parks, and ordered designers back to a 6,500-piece core brick library that had been abandoned in the 1990s

Tweak Your Biz Editorial Team June 23, 2026
Classic chrome vintage microphone with defocused green outdoor background.

Procter & Gamble was bankrolling more than a dozen daytime radio dramas by 1939 to sell Oxydol detergent to housewives between scenes — radio reporters coined the term ‘soap opera’ as a sneer at the format, which then went on to dominate American television for the next 60 years

Tweak Your Biz Editorial Team June 23, 2026
A businessman in a suit signing a contract with colleagues' assistance.

People who ask one more question before agreeing to anything tend to share a specific set of habits around regret

Tweak Your Biz Editorial Team June 22, 2026

The story goes that when Estée Lauder couldn’t get department stores to carry her face cream, she ‘accidentally’ spilled a bottle of perfume on the floor of the Galeries Lafayette in Paris — the scent sold out by closing time and became the lever that opened every counter in Europe

Tweak Your Biz Editorial Team June 22, 2026
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