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Deepa Kotwani Ghosh Articles

A technology entrepreneur and a passionate content marketer, having years of experience in fast-paced enterprises. Deepa is a product enthusiast and has brought success to her venture Globussoft. She also owns products like EmpMonitor, Socinator, and many mobile apps in the social media automation space which have millions of users.

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Latest Articles

Marketing

11 Instagram Tips to Boost Your Small Business Marketing

Deepa Kotwani Ghosh July 21, 2020

How to Assess and Monitor Employee Engagement?

Deepa Kotwani Ghosh June 30, 2020

Importance of Theme Consistency in Instagram Marketing 

Deepa Kotwani Ghosh February 13, 2020

15 Successful Ways to Grow Your Startup Company

Deepa Kotwani Ghosh November 30, 2019
Technology

The 5 Emerging Technologies Worth Investing In For 2020

Deepa Kotwani Ghosh October 9, 2019

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Latest Articles

When James Dyson finished prototype 5,127 of his bagless vacuum in 1983, he had spent five years and was more than $1 million in debt — every major manufacturer rejected the design because the replacement-bag market was worth hundreds of millions a year

Tweak Your Biz Editorial Team June 16, 2026

When BlackBerry controlled nearly half of the US smartphone market, its leaders saw the iPhone’s flaws clearly — and still missed the shift that would erase its lead

Tweak Your Biz Editorial Team June 16, 2026
Focused businesswoman making phone call at her desk in a modern office.

Before Zappos sold to Amazon for $1.2 billion in 2009, CEO Tony Hsieh offered every new hire $2,000 to quit after their first week of training — roughly two percent took the money, and Hsieh said the ones who stayed were worth the cost of the ones who left

Tweak Your Biz Editorial Team June 16, 2026

When Listerine launched as a mouthwash in 1920, the word ‘halitosis’ had been buried in a medical journal for 47 years — Lambert Pharmacal pulled it out, put it on streetcar posters, and grew annual revenue from $115,000 to $8 million in seven years

Tweak Your Biz Editorial Team June 16, 2026
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