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Sophie Zoria Articles

Sophie Zoria is a content marketing specialist providing services for mobile app development, virtual reality, and design companies. As a marketer and writer Sophie shares her thoughts and insights with readers. You can follow Sophie on Twitter via @SophieZoria.

Contact author via email

Latest Articles

Management
Technology

“Return to Work” with Professional Disinfection Solutions

Sophie Zoria May 13, 2021

Startup Product Roadmap: From Discovery to Scalable Solution

Sophie Zoria April 20, 2021

This Is Why Your Team Hates Your Project Management Tool

Sophie Zoria August 12, 2020

Why You Need a Cancellation Policy and How to Create One

Sophie Zoria July 28, 2020
Management

5 Secrets to Designing Offices that Boost Performance and Spark Innovation

Sophie Zoria July 24, 2020
Marketing

Is Your Social Media Manager Good at Their Job? Here’s How to Know

Sophie Zoria July 20, 2020
Technology

Understanding Plugins in WordPress: What You Need to Know

Sophie Zoria July 14, 2020
Growth

What it Takes to Shift to a Sustainability Mindset and Why It’s Worth the Effort

Sophie Zoria May 6, 2020

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All Articles by Sophie Zoria

Sophie Zoria December 31, 2019

5 Striking Snapshots of the Global Connected Car Revolution

Sophie Zoria December 18, 2019

6 Tips to Successful Market Research in the Automotive Industry

Sophie Zoria November 19, 2019

Upcoming Trends in CAD/CAM: From an Automotive Industry Perspective

Sophie Zoria October 18, 2019

5 Trends of Computer-Aided Design in Car Manufacturing

Sophie Zoria October 10, 2019

Smart City Challenge: How Connected Cars are Transforming the Transportation Industry

Trends in E-Commerce Mobile App Development
Sophie Zoria August 30, 2019

Tapping The Future: 7 Upcoming Trends in E-Commerce Mobile App Development

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Latest Articles

Happy African American lady in casual outfit with shopping basket in hand choosing food from products in small supermarket among colorful boxes on shelves and smiling with mouth opened

In 1957, Vance Packard’s The Hidden Persuaders told America that supermarkets had hired motivational researchers to slow shoppers’ eye-blink rates from 32 a minute to 14 in the cereal aisle — a “hypnoidal trance” said to lift impulse buys by a third, and the panic it set off drove the first federal scrutiny of subliminal selling

Tweak Your Biz Editorial Team June 30, 2026

When Ed Catmull instituted the Braintrust at Pixar in the late 1990s, the rule was that the assembled directors could critique any film in development but had zero authority to mandate changes — Catmull argued that the moment feedback carried power, honest feedback would disappear from the room within one meeting

Tweak Your Biz Editorial Team June 30, 2026
A view of the historic Völklingen Ironworks industrial facility under a clear blue sky.

When Warren Buffett bought Berkshire Hathaway in 1965, it was a failing New England textile mill — he later called the purchase the worst trade of his life and estimated the decision to use it as his holding company instead of starting fresh cost shareholders roughly $200 billion in compounded returns

Tweak Your Biz Editorial Team June 30, 2026
Close-up of two natural bar soaps on a white powdered surface, emphasizing hygiene.

As company lore tells it, a worker at Procter & Gamble’s Cincinnati factory left a soap-mixing machine running through lunch in 1879 — the air-whipped batch floated in customer washbasins, complaints arrived asking for more of the floating soap, and Ivory’s ’99 and 44/100 percent pure’ campaign was built on what looked like a mistake

Tweak Your Biz Editorial Team June 30, 2026
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