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Olwen Dawe Articles

Olwen is the owner of Irish Business Intelligence, she works with SMEs as a business partner, supporting their growth through practical consulting advice - specific focuses include messaging, strategy and business development. Olwen also works as a project manager and advisor for enterprise and development organisations, as well as mentoring start-ups and early-stage entrepeneurs.

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Latest Articles

Growth

Mentoring: Getting The Know-How You Need To Succeed

Olwen Dawe November 12, 2014

Getting Buy-In From The Right People

Olwen Dawe June 3, 2014

The Crucial ‘Art’ Of Communication

Olwen Dawe February 27, 2014

The Trick To Making Sales Easy

Olwen Dawe October 8, 2013
Growth

Service Providers….Time For Productisation?

Olwen Dawe August 22, 2013
Growth

Growing Pains: The Pinch Points Of Starting Up

Olwen Dawe July 4, 2013
Growth

Staying ‘Ahead Of The Curve’… And In Step With Your Growth Plan

Olwen Dawe May 9, 2013
Growth

Looking Back And Learning: The 5 Lessons Of Start-Up

Olwen Dawe March 26, 2013

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All Articles by Olwen Dawe

Olwen Dawe February 11, 2013

The Possibility Of Business Failure

Olwen Dawe January 17, 2013

Time For A Business Strategy Workout?

Olwen Dawe November 5, 2012

HOW You Say WHAT You Say… And WHERE You Say It

Olwen Dawe October 2, 2012

Business Productivity: The Importance Of Playing To Your Strengths

Olwen Dawe August 31, 2012

Eyes Wide Open for Opportunity

Olwen Dawe August 2, 2012

Fuel Your Vision And Your Vision Will Fuel You

Olwen Dawe July 3, 2012

Strategic Plan Implementation – The What, How, Who And When…

Olwen Dawe June 5, 2012

Growing Pains And How To Manage Them

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Latest Articles

Happy African American lady in casual outfit with shopping basket in hand choosing food from products in small supermarket among colorful boxes on shelves and smiling with mouth opened

In 1957, Vance Packard’s The Hidden Persuaders told America that supermarkets had hired motivational researchers to slow shoppers’ eye-blink rates from 32 a minute to 14 in the cereal aisle — a “hypnoidal trance” said to lift impulse buys by a third, and the panic it set off drove the first federal scrutiny of subliminal selling

Tweak Your Biz Editorial Team June 30, 2026

When Ed Catmull instituted the Braintrust at Pixar in the late 1990s, the rule was that the assembled directors could critique any film in development but had zero authority to mandate changes — Catmull argued that the moment feedback carried power, honest feedback would disappear from the room within one meeting

Tweak Your Biz Editorial Team June 30, 2026
A view of the historic Völklingen Ironworks industrial facility under a clear blue sky.

When Warren Buffett bought Berkshire Hathaway in 1965, it was a failing New England textile mill — he later called the purchase the worst trade of his life and estimated the decision to use it as his holding company instead of starting fresh cost shareholders roughly $200 billion in compounded returns

Tweak Your Biz Editorial Team June 30, 2026
Close-up of two natural bar soaps on a white powdered surface, emphasizing hygiene.

As company lore tells it, a worker at Procter & Gamble’s Cincinnati factory left a soap-mixing machine running through lunch in 1879 — the air-whipped batch floated in customer washbasins, complaints arrived asking for more of the floating soap, and Ivory’s ’99 and 44/100 percent pure’ campaign was built on what looked like a mistake

Tweak Your Biz Editorial Team June 30, 2026
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