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Lewis Evans Articles

Lewis is an artist, author, entrepreneur, inventor, marketing communications consultant and business mentor. Fuelled by creativity and driven by a passion to provide innovation, impact and influence, his career has taken in a large variety of disciplines, skills and experience across many areas of industry and the public sector. He has worked with startups, SMEs, multinationals, rock stars, legends of film, the UN, people with AIDS and many more.

All this has made him at times cynical, but more than ever confident that the future is bright if we can only empower ourselves and each of us employ our unique creativity to help achieve this.

Through his service - www.CreativeCOGS.ca - Lewis offers a powerful four-step programme and a range of marketing communications services aimed at improvement, transformation, increased efficiency and profitability. He also runs creativity courses and courses in currency trading (www.leftbraintrading.com). His most recent venture (www.scribbleo.com) is concerned with making complex and long-winded information on websites fun and quick to understand and act upon.

His first novel, Hominine - it's time to choose (http://www.hominine.info) is a powerful geopolitical thriller that fictionalized popular global concerns - and then provides answers!

Visit author twitter pageContact author via email

Latest Articles

Growth

Creativity – With Heart, Humour And Humanity

Lewis Evans September 20, 2013

Get Wise To The Value Of Great Branding

Lewis Evans July 17, 2013

Creatively Prioritizing Creativity

Lewis Evans June 11, 2013

Don’t Let The Internet Take Over Your Business!

Lewis Evans April 11, 2013
Growth

The Heart/Mind Conundrum And The Art Of Collective Creativity

Lewis Evans March 7, 2013
Growth

Dig Deep, Strike Gold

Lewis Evans October 1, 2012
Growth

Creative Innovation: The Healthy Alternative To Fear Based Transactions

Lewis Evans August 17, 2012
Growth

Relax, Don’t Do It: The Ultimate Way Forward

Lewis Evans July 30, 2012

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All Articles by Lewis Evans

Lewis Evans June 18, 2012

Are You Prepared For Doing Business In The Future?

Lewis Evans October 17, 2011

Why Sitting Pretty Inevitably Ends Up Pretty Ugly

Lewis Evans July 25, 2011

ROI Is Dead – Vive Le Roi!

Lewis Evans June 21, 2011

SME = Social Media Exhaustion: Dealing With The Deluge

Lewis Evans June 13, 2011

Kickin’ Them BMS Blues And Polishing The Message

Lewis Evans April 29, 2011

My Chat With Seth

Lewis Evans December 1, 2010

Please, give me the truth and treat me like a human being

Lewis Evans September 3, 2010

Switch On Your Amazing Power

Lewis Evans March 16, 2010

Mind the gap. Please stay behind the yellow line

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Latest Articles

A historic library in Scotland featuring extensive wooden bookshelves filled with books.

In October 1907, J.P. Morgan locked New York’s top bankers inside his Madison Avenue library and refused to unlock the door until they pledged $25 million to stop a run on the Trust Company of America — the all-night meeting ended at 4:45 a.m. and led directly to the creation of the Federal Reserve six years later

Tweak Your Biz Editorial Team June 18, 2026
A young man uses a spray bottle to clean a glass window inside a modern room.

When WD-40 launched in 1953, the formula was the 40th attempt to create a water displacement spray for the Atlas missile program — the chemists never patented it because filing would have required disclosing the recipe, and the unpatented formula has remained a trade secret for 73 years

Tweak Your Biz Editorial Team June 18, 2026
A light aircraft parked on a clear day near a hangar at an airport, showcasing aviation design.

Sam Walton flew his own single-engine Cessna across rural Arkansas in the 1960s to scout store locations from 500 feet, counting cars in competitors’ parking lots with a notepad on his knee — the practice continued until Walmart had 276 stores and he could no longer fly to all of them

Tweak Your Biz Editorial Team June 18, 2026
Close-up of a Macintosh Classic computer, showcasing vintage technology and nostalgia.

Before Google indexed the web, Larry Page and Sergey Brin tried to sell their PageRank algorithm to Excite in 1999 for $1 million, then dropped the price to $750,000 — Excite CEO George Bell turned them down because the search results were too good and users would leave the site too quickly

Tweak Your Biz Editorial Team June 18, 2026
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