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John Perrin Articles

Johns company - Tactical Sales Training, is about the subtle art of sales. Those little details that turn into big deals. If your business is missing opportunities or dropping prospects that looked like sure things, it could be because your salespeople need a few pointers on the art of sales. Tactical Sales Training will help you explore the value and power of honesty so you can address problems as they arise, mention the unmentionable, acknowledge roadblocks, admit uncertainty – and be a better salesperson because of it.

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Latest Articles

Sales

3 Things Every Customer Thinks About You

John Perrin July 9, 2012

5 Awesome Steps To Qualify A Client

John Perrin June 11, 2012

Hope Is Not A Strategy Neither A Metric.

John Perrin May 25, 2012

Costco Proves It Pays To Be Different!

John Perrin May 15, 2012

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Latest Articles

Three vintage VHS video cassette tapes stacked on a white background.

Reed Hastings built Netflix’s founding myth around a $40 Blockbuster late fee for Apollo 13, then three years later flew to Dallas to offer Blockbuster his DVD-by-mail service for $50 million and was laughed out of the conference room

Tweak Your Biz Editorial Team June 19, 2026
A sleek Harley-Davidson motorcycle parked on a city street, showcasing chrome detailing.

Harley-Davidson filed to trademark the specific sound of its V-twin engine in 1994 — the potato-potato-potato rumble — and spent six years and millions in legal fees defending the application before withdrawing it in 2000 when Japanese rivals proved they could replicate the cadence

Tweak Your Biz Editorial Team June 19, 2026
Two business professionals working together in an office, focusing on a project.

The quiet reason some high performers underplay their wins has less to do with humility than with a long-running habit of managing other people’s reactions to their success

Tweak Your Biz Editorial Team June 19, 2026

In 1995, eBay founder Pierre Omidyar’s first sale was a broken laser pointer that went for $14.83 — when he emailed the buyer asking if he understood the item was broken, the buyer replied that he collected broken laser pointers, and Omidyar realized any object had a market if the buyers could find each other

Tweak Your Biz Editorial Team June 19, 2026
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