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Bill Achola Articles

Bill Achola is a digital marketing consultant, professional blogger and a writer specializing in content writing and marketing at Billacholla.com. He works closely with B2B and B2C companies providing the right content that generates social shares, comments, and traffic back to their business blogs.

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Latest Articles

Growth

How to Grow Your SaaS Company Using Storytelling Strategy

Bill Achola January 15, 2021

How to Achieve Your Content Marketing Goals by Maximizing Sponsorships

Bill Achola December 31, 2019

How an Entrepreneur Can Build a Successful Brand Using Organic Content

Bill Achola July 1, 2019

How to Boost Your eCommerce Business Growth Using Google Analytic Data

Bill Achola April 16, 2019
Technology

17 Things to Do Before Launching a Powerful WordPress Site

Bill Achola April 3, 2019
Technology

How to Improve Security and Trust on Your Small Business Website

Bill Achola March 7, 2019
Business

How CRM Software Can Dramatically Improve Your Business Revenue

Bill Achola December 28, 2017
Growth

How an eCommerce Business Can Turn Online Traffic into Physical Foot Traffic

Bill Achola September 12, 2017

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All Articles by Bill Achola

Bill Achola February 8, 2016

How to Turn the Circle of Leverage to Drive Leads to Your Small Business

Bill Achola November 10, 2015

Why Images Are A Huge Factor In Growth Hacking Success For Entrepreneurs

Latest Articles

Happy African American lady in casual outfit with shopping basket in hand choosing food from products in small supermarket among colorful boxes on shelves and smiling with mouth opened

In 1957, Vance Packard’s The Hidden Persuaders told America that supermarkets had hired motivational researchers to slow shoppers’ eye-blink rates from 32 a minute to 14 in the cereal aisle — a “hypnoidal trance” said to lift impulse buys by a third, and the panic it set off drove the first federal scrutiny of subliminal selling

Tweak Your Biz Editorial Team June 30, 2026

When Ed Catmull instituted the Braintrust at Pixar in the late 1990s, the rule was that the assembled directors could critique any film in development but had zero authority to mandate changes — Catmull argued that the moment feedback carried power, honest feedback would disappear from the room within one meeting

Tweak Your Biz Editorial Team June 30, 2026
A view of the historic Völklingen Ironworks industrial facility under a clear blue sky.

When Warren Buffett bought Berkshire Hathaway in 1965, it was a failing New England textile mill — he later called the purchase the worst trade of his life and estimated the decision to use it as his holding company instead of starting fresh cost shareholders roughly $200 billion in compounded returns

Tweak Your Biz Editorial Team June 30, 2026
Close-up of two natural bar soaps on a white powdered surface, emphasizing hygiene.

As company lore tells it, a worker at Procter & Gamble’s Cincinnati factory left a soap-mixing machine running through lunch in 1879 — the air-whipped batch floated in customer washbasins, complaints arrived asking for more of the floating soap, and Ivory’s ’99 and 44/100 percent pure’ campaign was built on what looked like a mistake

Tweak Your Biz Editorial Team June 30, 2026
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