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Anna Johansson Articles

Anna is a freelance writer, researcher, and business consultant. A columnist for Entrepreneur.com, HuffingtonPost.com and more, Anna specializes in entrepreneurship, technology, and social media trends. Follow her on Twitter and LinkedIn.

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Latest Articles

Business

5 Simple Ways to Humanize Your Brand

Anna Johansson July 30, 2021

7 Qualities to Look for When Choosing a Workforce Management Solution

Anna Johansson April 30, 2021

4 Tips to Help You Improve Marketing Productivity

Anna Johansson January 21, 2021

When Sales Slow Down, How Will You Respond?

Anna Johansson December 18, 2020
Management

4 Tips To Help You Improve Your Team’s Digital Communication

Anna Johansson September 3, 2020
Sales

4 Psychology-Backed Sales Hacks

Anna Johansson July 23, 2019
Growth

How Do You Raise Prices Without Losing Customers?

Anna Johansson May 6, 2019
Business

Use This Military Strategy to Crush Your Competition

Anna Johansson March 27, 2019

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All Articles by Anna Johansson

Anna Johansson March 16, 2019

It May Be Time for a Marketing Checkup: 6 Things You Should Do

Anna Johansson February 15, 2019

Why Upgraded Tech Is Your Team’s Best Path to Productivity

Anna Johansson January 3, 2019

How Can You Quantify Business Risk?

Anna Johansson December 25, 2018

Local Marketing Is All About Engagement

Anna Johansson March 13, 2018

Why Making Money Shouldn’t Be Your Primary Goal

Anna Johansson February 12, 2018

Why Developing Cultural Competence Is Your Best Productivity Strategy

Anna Johansson January 19, 2018

4 Invisible Factors Undermining Your Business

Anna Johansson December 7, 2017

5 Ways to Stabilize Your Finances as a New Entrepreneur

Anna Johansson October 30, 2017

5 User Experience Tips To Increase Website Conversions

1 2 3 Next »

Latest Articles

Happy African American lady in casual outfit with shopping basket in hand choosing food from products in small supermarket among colorful boxes on shelves and smiling with mouth opened

In 1957, Vance Packard’s The Hidden Persuaders told America that supermarkets had hired motivational researchers to slow shoppers’ eye-blink rates from 32 a minute to 14 in the cereal aisle — a “hypnoidal trance” said to lift impulse buys by a third, and the panic it set off drove the first federal scrutiny of subliminal selling

Tweak Your Biz Editorial Team June 30, 2026

When Ed Catmull instituted the Braintrust at Pixar in the late 1990s, the rule was that the assembled directors could critique any film in development but had zero authority to mandate changes — Catmull argued that the moment feedback carried power, honest feedback would disappear from the room within one meeting

Tweak Your Biz Editorial Team June 30, 2026
A view of the historic Völklingen Ironworks industrial facility under a clear blue sky.

When Warren Buffett bought Berkshire Hathaway in 1965, it was a failing New England textile mill — he later called the purchase the worst trade of his life and estimated the decision to use it as his holding company instead of starting fresh cost shareholders roughly $200 billion in compounded returns

Tweak Your Biz Editorial Team June 30, 2026
Close-up of two natural bar soaps on a white powdered surface, emphasizing hygiene.

As company lore tells it, a worker at Procter & Gamble’s Cincinnati factory left a soap-mixing machine running through lunch in 1879 — the air-whipped batch floated in customer washbasins, complaints arrived asking for more of the floating soap, and Ivory’s ’99 and 44/100 percent pure’ campaign was built on what looked like a mistake

Tweak Your Biz Editorial Team June 30, 2026
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