Marketing

Marketing your business effectively will help you reach new customers, establish a brand identity and disrupt your market. You need to communicate a key set of value-propositions that make your products or services irresistible. The authors and contributors at TYB have experience marketing products that generate millions of dollars in revenue.

How SEO Has Changed Over the Past Decade? a Brief History

Another new year has started. Beginning the new year by reflecting on the past one is a common practice, not just in life but also in marketing. That’s why, every year during the months of December and January, the web is flooded with articles about trends and predictions. As radically unique as last year was, […]
2 weeks ago 58 Reads share

Marketing

How to Use Email Marketing to Build Consumer Trust

If you’re like most business owners, you want to build trust with your audience. When consumers trust your brand, there’s a better chance that they will check out your blog, buy products from your store, and engage with your company on social media.  Trust-building takes place across all marketing platforms, but none are quite as […]
2 weeks ago 56 Reads share

Important Things to Consider When You Choose a Local SEO Agency

There are countless situations in which local SEO is overlooked, but whenever you hire an experienced search engine optimization firm, you will be told that this is something to take into account. This applies whenever you have any relationship with local customers. The problem is that local SEO is a rather new specialization in the […]
January 12, 2021 61 Reads share

Marketing

Why Psychology Should Play a Part in Your Packaging

Psychology seems like a big subject that few of us will ever venture into, but a lot of psychology has been involved in helping influence our decisions when it comes to packaging. When faced with rows and rows of products in the supermarket, what makes you pick one in particular off the shelf? You might […]
January 7, 2021 92 Reads share

Marketing

The Dos and Don’ts of a Perfect Email Signature

What Is an Email Signature? It’s not what you say but how you say it. Now that actually counts! This is a statement to consider when you communicate with people through email. When you send a professional, promotional, or personal email, let the recipient know about you or your brand. Allow them to get information […]
January 6, 2021 108 Reads share

5 Brilliant Ways to Repurpose Old Content and Boost Traffic

Did you know that Vincent van Gogh only sold one painting during his lifetime? Besides his incredible talent as a painter, the genius could only sell “The Red Vineyard.”  Hopefully, your website attracts more than 1 visitor and sells more than 1 ‘painting’. If it doesn’t, no worries. Either way, there’s always room to increase […]
January 6, 2021 104 Reads share

4 Creative Ways To Reach More Customers

eCommerce has seen its biggest boom in history over the last year. Online retailers globally have reported unprecedented growth in their online conversions, leads, and sales. Some have even gone so far as to compare hard lockdown periods to Black Friday sales. Whether you are in eCommerce or looking to kick off your own company, […]
January 5, 2021 119 Reads share

How Remarketing Helps Your Small Business Thrive

If you are a small business, the chances are that you might be tight on your budget to try out new strategies for your business to prosper. With almost everything going the digital way, you need to stay ahead of your competitors in every possible way. It might seem like a difficult task, but things […]
December 31, 2020 191 Reads share

Marketing

Top 5 Amazing Tools to Embed an Instagram Feed on Your Website

In the last decade, Instagram has evolved as the best social media platform for marketers to promote and grow their business. Whether it is MSME or a well-known brand, everybody wants to have a presence on it. It is because of a diverse audience that involves users from every generation.  With this competence to engage […]
December 29, 2020 156 Reads share