Tag Archives: social media

So You’ve got thousands of twitter followers! Who Cares?

The number of followers that a user has on twitter appears not to be an indication of how influential they are. Some might find this strange as one would automatically think that the greater the number of followers that the greater the influence and indeed distance that a tweet would travel due to re-tweets etc. So why doesn’t this hold true?
May 17, 2010 1,438 Reads share

Marketing

Green is the new black

There's no denying the amount of interest in green matters - So how is it that despite all the environmental publicity, are we still failing to swap black for green and embrace green marketing?
March 24, 2010 477 Reads share