Tag Archives: internationalisation


Can Zuckerberg Succeed Where Karl Marx Failed? Social, The Ultimate Disruptive Technology!

Where is the new communication model provided by social platforms and social communities taking us in a global sense? How will the game changing online communication model MDEC, affect the human race? Have we finally found a delivery system that allows the vast majority of the world's population to have a voice and can this online model deliver a fairer more equitable, democratic global society?
May 28, 2012 692 Reads share


International Marketing Checklist

Once your initial research indicates that there is a gap in the market for your product or service in your intended market destination, your next step is work on your international marketing checklist.
May 24, 2010 1,065 Reads share


Competitive Analysis Blog 3: The role of pricing

This blog looks at the role of pricing and how it is managed within the context of brand building. Your natural starting point will be to base your pricing strategy around what you’ve developed within your home market....
January 29, 2010 629 Reads share