Tag Archives: ecommerce

conversion rate optimization

4 Reasons Why Your CRO Takes Long to Optimize

The user experience on the website can go a long way in a high CRO, Just as the saying goes “the first impression lasts longer”.  You need Conversion Rate Optimisation (CRO) for your landing pages, web design, and search ads. CRO means figuring out what users are looking for when they arrive at your site […]
May 2, 2019 83 Reads share

Top 10 Lead Tracking WordPress Plugins for Your Business Website

We all know that lead generation is essential for the survival of a brand in the web-based business. The more leads they generate, the more revenue they earn. Digital marketing professionals take numerous steps to generate leads and sales. Some marketing activities produce amazing results, while others meet the complete fiasco. So, it is important […]
April 16, 2019 109 Reads share

Business

Strategies for eCommerce Mobile Application Development

The real value of e-commerce mobile application lies in the notion that it “extends, augments, and transforms” the customer experience in digital commerce.  To provide a seamless mobile-first experience, an application should be scalable and build using the principle of continuous integration. What it requires is just right people, right processes, and the right technology. […]
April 12, 2019 163 Reads share

Is Account-Based Marketing Right for Your Business?

Modern marketing is heavily focused on the use of paid and earned channels to engage with prospects who are looking for the services a business offers. Marketing content is targeted, but the targets are broad because marketers hope to pull a large number of prospects into the top of the sales funnel. Account-based marketing is […]
February 15, 2019 197 Reads share

Marketing

How to Make Your Ecommerce Growth Strategy Work

According to the OC&C Strategy Consultants, in a study in collaboration with Google, online sales from outside the UK will rocket from the £4bn generated in 2012 to an estimated £28bn by 2020, accounting for around 40% of total sales revenue. We are seeing this external growth happening in real time. As the CEO of a […]
February 7, 2019 189 Reads share

Business

The Internet Marketing Pie: Slice It up Right or Lose

The first and foremost concern of Internet sales is the audience. For that purpose, you need a marketing list. Of course, the product for sales is also an important factor but if the marketing list is small or incompetent, then the product is pretty much useless. You shouldn’t be too confused here; products or services […]
December 19, 2018 337 Reads share

Technology

Why Should Entrepreneurs Consult UX Designers for eCommerce Operations

When an entrepreneur finally decides on an online business idea, he usually has a checklist of all the things needed to start a successful e-commerce website. The list usually includes business model, revenue model, logistic partner, partnering with a seller, etc. But there’s one very important pointer and that most entrepreneurs tend to forget; checking […]
December 14, 2018 621 Reads share

4 Simple Tips for Exporting Your eCommerce Business to Germany

It shouldn’t be a hard sell to expand your business to Germany. It’s the largest economy in the EU, with an extremely robust business environment and a thriving eCommerce sector. Yet persistent stereotypes, cultural quirks and the specter of Brexit have all served to put many businesses off and keep them moored within the US. […]
December 12, 2018 281 Reads share

Business

How Is Artificial Intelligence Shaping up the World of Digital Marketing

‘Dread it, run from it, destiny arrives all the same.’ This popular quote by Thanos, the Mad Titan of the Avengers movie aptly points to the coming of Artificial Intelligence (A.I.). The use of Lethal autonomous weapon systems (LAWS) which one activated can engage targets without human intervention, gives rise to the prospect of a […]
December 12, 2018 430 Reads share