Business 3 Ways to Collect Quality Contacts Base for Blogger Outreach You published five posts in February, zero in March, three in April. Does it sound like a proper guest blogging strategy? Well, clearly it doesn’t. The main idea of guest blogging is consistency and regularity. Since there are so many other bloggers and services, you risk being forgotten too soon because of such gaps. If […] Anna Rud 1 week ago 95 Reads share
How to Increase Leads in the Consideration Stage of the Buyer’s Journey If we were to ask most business owners what their primary goal is, chances are that the vast majority would simply answer “more sales” (to absolutely no one’s surprise). Can you blame them? You need to make money to stay in the game. However, you CAN blame many of them for not understanding what it […] Victor Blasco December 13, 2018 261 Reads share
5 Lesser-Known and Effective Hacks to Optimize Content Engagement Content Engagement is the action a user or viewer takes on the page or content on the website. This action depicts whether the content was relevant to the audience or not. Making use of hashtags on Instagram, creating stories on Snapchat or posting material on Facebook are few ways to engage the audience with […] Prashant Sharma December 13, 2018 104 Reads share
Marketing The Secret Weapon of Content Marketing: Surveys As all content marketers know, statistics and analytics can be useful tools in understanding your target audiences’ preferences. Of course, the reality is always more complex than that. Content marketing as a whole is becoming more in tune with audience feedback, but the trick is figuring out what feedback will further your marketing goals. […] Elijah Masek-Kelly December 12, 2018 308 Reads share
Business How Is Artificial Intelligence Shaping up the World of Digital Marketing ‘Dread it, run from it, destiny arrives all the same.’ This popular quote by Thanos, the Mad Titan of the Avengers movie aptly points to the coming of Artificial Intelligence (A.I.). The use of Lethal autonomous weapon systems (LAWS) which one activated can engage targets without human intervention, gives rise to the prospect of a […] Lavanya Loomba December 12, 2018 163 Reads share
Business 5 Powerful Steps for a Distinctive Advantage in Your Brand’s Growth and Recognition. Do you have a brand? Does your brand differentiate you from the competition? But before you answer that, let’s take a look at what a brand is, and what it is not. Let’s start with what a brand is not. A brand, according to Marty Neumeier is more than a business name. In addition to […] Princewil Nwandire December 11, 2018 99 Reads share
Marketing 11 Adobe Premiere Pro Hacks For Beginners Online video consumption has gone through the roof in recent years. Over the last 30 days, more video content has been uploaded to the internet than the previous 30 years of TV content. With this in mind, it’s no surprise that so many businesses are utilizing video as a marketing tool; a whopping 81% of […] Lee Fuller November 17, 2018 317 Reads share
Small Business Marketing How to Minimize Spend Online Are you a young entrepreneur going into business for the first time? If there’s anything you don’t have a lot of at the outset, it’s money. In terms of cash flow, “Startups need to do whatever they can to keep track of their cash,” says Gene Marks, a certified public accountant who provides financial services […] Daniel Matthews October 16, 2018 254 Reads share
Marketing 5 Design Mistakes That Ruin Your Content We’ve seen design emerging as an essential element of our culture in the recent years. Visual storytelling has become a must for many online marketers because of the massive impact of social media and ever-changing web design. It also forces online businesses to take their content quality to the next level, which, of course, involves […] Marie Fincher October 3, 2018 357 Reads share
Marketing 8 Content Marketing Tips Every Marketer Needs to Know You can love it. You can hate it but if you are a marketer you can’t ignore content marketing. Believe it or not, content marketing is the new-age marketing that has taken the content and marketing world by a storm. A research from the Content Marketing Institute indicated that having a content strategy is one […] Vartika Kashyap September 27, 2018 699 Reads share