Marketing

Marketing your business effectively will help you reach new customers, establish a brand identity and disrupt your market. You need to communicate a key set of value-propositions that make your products or services irresistible. The authors and contributors at TYB have experience marketing products that generate millions of dollars in revenue.

5 Copywriter Traits Secrets You Never Knew

  Copywriting is becoming ever more important and in demand. The long-held practice of companies ‘making do in-house’, and the apprehension of hiring full-time writers or even a full-fledged copywriting service has been done away with, as the need for quality writing is as vital as ever to stand out from the rest of the […]
October 3, 2018 130 Reads share

Key SEO Tweaks To Increase Traffic On Your Website

When people live on the internet, searching for the type of products and services that you have to offer, it’s pretty obvious that you would want your company to appear on top of the search engine rankings. But there is more to the reasons behind such as desire of yours; something more than you hoping […]
October 2, 2018 165 Reads share

Marketing

3 Examples of Why Data-Driven Content Is the Holy Grail of Link Building for SEO

The phrase “content is king” has built up a strong association with content marketing and SEO throughout recent years in a post-Penguin era.  The logic behind this statement is that a higher calibre of online content created in the most appropriate format- whether it’s an e-book, infographic, landing page or PR story – and with […]
October 2, 2018 138 Reads share

Marketing

5 Inbound Marketing Trends to Consider

Inbound marketing is a lever that evolves and is used to attract new visitors to its website. Discover 5 inbound marketing trends to consider and follow 2018. Inbound marketing remains one of the most cost-effective strategies for attracting new users and retaining existing users. Consumers are increasingly distancing themselves from traditional , intrusive and generic advertising […]
October 1, 2018 127 Reads share

Marketing

An Ultimate Guide to Develop Your Brand Style

Building a memorable brand style is more than a logo. It’s a powerful way to stand out from your competitors. A brand identity substantially influences your customers’ experience and how they view everything from your industry. Developing a strong brand identity requires consistency and a plan. Sometimes some brands fail because they don’t have a […]
September 29, 2018 145 Reads share

Growth

Research into the Diversity and Inclusion in Modern Types of Advertising

When it comes to diversity in marketing, we’ve come a long way. Although efforts have been made there’s still a long way to go for many communities to feel represented in this industry. Marketing has a very unique role to play in rewriting the rules, especially the way we approach diversity and exclusion in modern advertising. […]
September 29, 2018 169 Reads share

4 Unpopular Opinions About Entrepreneurship

If you’ve read any of my other articles you’ll quickly realize that I don’t think like everyone else. I get tired of cliches and gurus. I’m a little old-fashioned. I don’t follow the crowd. I became an entrepreneur because of this, only to find the entrepreneurial horde doing the same things I detested in the […]
September 28, 2018 372 Reads share

Statistics Showing Why Your Business Needs to Utilize Instagram

If you are doing any amount of business online and still aren’t using Instagram, you need to reconsider your digital marketing strategy. Instagram has become one of the most powerful tools for business, especially those that conduct any percentage of their transactions on the internet. Using this popular platform can be a great way to […]
September 28, 2018 121 Reads share

Marketing

10 Ridiculously Simple Ways To Improve Your Influencer Marketing

Most of the brands and businesses today have realized the value of influencer marketing. 71% of marketers believe that influencer marketing has helped them create greater brand awareness. It is considered to be the fastest and most efficient way to acquire customers. Let’s discuss the influencer marketing strategies you must use to achieve your marketing […]
September 28, 2018 73 Reads share

Marketing

8 Content Marketing Tips Every Marketer Needs to Know

You can love it. You can hate it but if you are a marketer you can’t ignore content marketing. Believe it or not, content marketing is the new-age marketing that has taken the content and marketing world by a storm. A research from the Content Marketing Institute indicated that having a content strategy is one […]
September 27, 2018 538 Reads share