Marketing How Seth Godin Turns Browsers To Buyers You learn from the masters, right? According to Ad Age, Seth ranks number one on their Power 150 web marketing blogs. If he’s having a down day, he may fall all the way to number two. Don’t worry. Check back... Ivan Walsh September 17, 2010 1,588 Reads share
Marketing The Changing Mindset Of The Consumer Have you flicked on the TV recently and seen an advert for a comparison site? Travelled on the tube or looked at the side of a bus? As annoying as the song is... Emma Wimhurst September 13, 2010 2,107 Reads share
Marketing The Power of 3: Make Your Business (and others) Simply Amazing I like to think of things in threes. It seems that my brain more readily learns and retains three things at a time. Three is a mystical number that shows up in the Bible and fairy tales too, so there must be something to it! Rick L'Amie September 6, 2010 1,635 Reads share
Marketing The Secrets to Writing Good Content for the Web When thinking about updating or creating a website, the first thing most business owners do is consult with a web designer. While this is advisable as good design attracts the eye, the business owner must not forget the words that are used on a website... Denise Fay September 6, 2010 1,795 Reads share
Marketing 6 Free and Amazing Ways to Promote Your Business As a cash-strapped small business owner, I had to come up with creative ways of promoting my business. And by creative, I mean free :) And no, this is not going to be another post on how to use Twitter, Facebook... Zuleyma Gonzalez September 6, 2010 2,947 Reads share
How is Your Meal Sir? I was reading a post on a forum the other day from a guy who was outraged by the poor service he'd received in a restaurant. The guy had gone to the trouble of typing up a detailed post describing the entire dining experience and naming and shaming the offending restaurant... Margaret Durand September 4, 2010 2,136 Reads share
Marketing How to build PR for your business – effectively and on a budget Have you had to reduce your marketing spend? Are you trying to build the profile of your business on a budget? This is how I did it with my company Garrendenny Lane Lorna Sixsmith September 1, 2010 1,749 Reads share
Marketing Time to shine with an online makeover Reached the point where your online presence is positively dull and lacks luster? Your digital self can shimmer and glow just as radiantly with an online makeover. Here's how! Christina Giliberti September 1, 2010 1,301 Reads share
Marketing If The Price Is Right… Pricing your product or service is an extremely essential issue that every single business owner and sole trader must address. Get it right and you should find yourself dealing with happy customers... Emma Wimhurst August 16, 2010 1,725 Reads share
Marketing Why Content Is King: The Tempt Not Tease Approach The benefits of content are three-fold; first off, SEO, secondly, branding + tone, and thirdly, interaction. Use each to tempt not tease your audience. Christina Giliberti August 12, 2010 1,467 Reads share