Marketing

Marketing your business effectively will help you reach new customers, establish a brand identity and disrupt your market. You need to communicate a key set of value-propositions that make your products or services irresistible. The authors and contributors at TYB have experience marketing products that generate millions of dollars in revenue.

Marketing

So, Why Brand?

Why go to all of that trouble and expense? You’re busy making the best product and offering the best service that you can. It says so clearly in the words and pictures you use to promote your business...
May 17, 2011 1,055 Reads share

Marketing

5 Secrets to Sell More with your Sales Copy

Over the past couple of months, I've been beavering away, writing for clients who simply “can't write” themselves. Now, I think everyone can write. It just comes easier to some folks than others. Just like juggling...
May 13, 2011 863 Reads share

Marketing

Does Your Website Measure Up?

The wonderful thing about online is how measurable it all is. Web Analytics can provide really detailed information about the number of visitors to your website, where they come from and what they do there..
May 5, 2011 881 Reads share

Marketing

Why Perform A Local Search Audit For Your Business?

So even when consumers plan to purchase offline, they often consult online. This is where Local Search comes into play. For an explanation of Local Search, please see our previous Bloggertone article. In short Local Search ties the digital world to the real world..
May 3, 2011 956 Reads share

Growth

My Chat With Seth

While success is nothing to do with money, survival is everything to do with creativity. It’s an innate part of us and a measure of our ability to evolve as a species. However, we all too often shift responsibility from ourselves to others.
April 29, 2011 1,260 Reads share