Marketing

Marketing your business effectively will help you reach new customers, establish a brand identity and disrupt your market. You need to communicate a key set of value-propositions that make your products or services irresistible. The authors and contributors at TYB have experience marketing products that generate millions of dollars in revenue.

Marketing

You’ve Won! Now What?

At Angel Marketing we were delighted recently to have won the award for marketing excellence. I'm going to look at why businesses and business people should enter awards and how to use them to help your business if you've win, or even if you haven't. Hopefully I will then follow my own advice
October 18, 2011 328 Reads share

Growth

Why Sitting Pretty Inevitably Ends Up Pretty Ugly

Growth driven by a culture of creativity ensures sustainable success, since the focus is on being aware of customers and markets, sustaining curiosity and being open to new developments and scenarios. Companies that adopt such a culture thrive and get noticed. I’m sure you can think of some. They know that bottom-line growth follows the sustained commitment to passion that in turn drives creativity.
October 17, 2011 326 Reads share

Marketing

Content Planning: How To Get Started

In same way that a project manager creates a project plan with deliverables, milestones and due dates, the content plan takes the same approach but focuses on content as the deliverable.
October 10, 2011 562 Reads share

Marketing

A Ghost Blogger: Does My Business Need One?

You have decided that your business needs a blog, you have studied the statistics, you have spoken to other business people who use blogs to drive traffic to their websites and you want to utilise it for your own business, believing it will help you to reach a much larger audience.  But you have a […]
September 23, 2011 332 Reads share

Marketing

Best Practice Netiquette

Netiquette can be described as the convention or standard for communicating online. This will include communication on the Internet (blogging, chat forums etc.) email, or work collaboration. It could also be very applicable for off line networking.
September 20, 2011 422 Reads share

Marketing

Why Good Editing Makes Good Business Sense

You’ve submitted all the documents you’ve been asked to submit. You know exactly what you’re going to say. When you go through your material, you discover a howling typo. Ah, it’ll be grand, you think. They’re not going to turn down your business
September 7, 2011 312 Reads share
11 Tips to Help Millennials Succeed in the Workplace

Marketing

Make Sure You Measure Up!

The only way to know whether your marketing is performing or not is to measure it. As you measure, you gain intelligence on which marketing activities work for your brand and which don't. Using this information to change your marketing plans as you go along will make your marketing work harder and harder and increase your ROI.
September 5, 2011 457 Reads share