Victoria Martin

5 Top Tips To Prevent Your Company From Legal Liabilities

5 Top Tips To Prevent Your Company From Legal Liabilities

Every enterprise in the world, regardless of size, is subject to a raft of rules and regulations. If you disregard your legal responsibilities, you risk incurring significant penalties and even jail time. The list of legal liabilities for businesses is complex and exhaustive. In addition, the nature of your business may have its own set […]
June 29, 2019 1,637 Reads share
Personalization Marketing for Small Business


Personalization: 3 Ways It’s a Game Changer for Your Business

Does your brand have a unique story to tell? Does your message differentiate you from the competition? Although most management would answer “yes” to both, emails, website content, and CTAs are still of the generic-form-letter type. If you’re not taking the time to personalize marketing efforts, customers won’t take the time to engage. Personalization is […]
September 20, 2018 1,892 Reads share
Remote Workers


The Remote Reality: 3 Ways to Improve Remote Team Retention

Telecommuting and leveraging a remote team. It’s not a trendy buzzword thrown around by startups and millennials anymore. It’s quickly becoming the new norm for much of the global workforce. And it’s definitely the must-have for any company hoping to attract top talent. However, building (and keeping) a strong remote workforce isn’t as simple as […]
August 8, 2018 2,714 Reads share