Victoria Martin

Personalization Marketing for Small Business

Marketing

Personalization: 3 Ways It’s a Game Changer for Your Business

Does your brand have a unique story to tell? Does your message differentiate you from the competition? Although most management would answer “yes” to both, emails, website content, and CTAs are still of the generic-form-letter type. If you’re not taking the time to personalize marketing efforts, customers won’t take the time to engage. Personalization is […]
September 20, 2018 210 Reads share
Remote Workers

Management

The Remote Reality: 3 Ways to Improve Remote Team Retention

Telecommuting and leveraging a remote team. It’s not a trendy buzzword thrown around by startups and millennials anymore. It’s quickly becoming the new norm for much of the global workforce. And it’s definitely the must-have for any company hoping to attract top talent. However, building (and keeping) a strong remote workforce isn’t as simple as […]
August 8, 2018 283 Reads share