Vartika Kashyap

6 Awesome Tips For Employees To Stick To New Year Resolutions In 2021

“Here’s to a bright New Year and a fond farewell to the old; here’s to the things that are yet to come, and to the memories that we hold.” “This year, I want to quit smoking and drinking, and live a disciplined and healthy life. This will also help to improve my focus and performance […]
February 25, 2021 728 Reads share

The Best Ways to Channel Your Team’s Creativity Into a Project

About 94% of hiring managers find it best to consider creativity as the primary parameter while recruiting a candidate. Do you agree with those numbers? Personally, I know that no matter how many hardworking people I add to my team, at the end of the day, I want by my side a workforce that has […]
January 6, 2021 930 Reads share

How To Get The Content And Marketing Team On The Same Page?

Being on the same page— why is it more important for content and digital marketing teams than any other pair of teams? Simple answer: because there is no content marketing without either. In fact, I clearly remember my mentor saying “Content and marketing are 2 sides of the same coin.” and over time, I have […]
November 11, 2020 965 Reads share


Top 10 Reasons Why Your Next Project Needs a Top Project Manager

“The first responsibility of a leader is to define reality. The last is to say thank you. In between, the leader is a servant.” — Max de Pree Both small and large-scale businesses are investing more in projects to achieve their goals, but their success rates are not the same. Some businesses are able to […]
July 16, 2020 1,306 Reads share


10 Best Project Management Software for Organizing Tasks and Teams

What if I told you delegating work to your team could be easier if you just had the right tools to declutter your workflow? Organizing tasks and managing teams are some of the most cumbersome jobs for a leader. To help you plan out the goals, set deadlines, visualize plans, and define priorities the following […]
April 23, 2020 1,733 Reads share

Want to Overcome Management Challenges? Start Using These 9 Smart Apps

Good management is critical for running a successful organization or team. But there are hard truths about management that no one tells out loud. For starters, it keeps getting more difficult and difficult.  The reason? Well, most of what we consider management is just making things difficult. A majority of managers and leaders today expect […]
January 8, 2020 1,286 Reads share
hyper personalization to grow marketing

Hyper-personalization is Taking Marketing to the Next Level. Here’s How

Artificial intelligence is an integral part of many industries throughout the world of business, including marketing. But how are marketers incorporating AI in marketing? What does it look like? While digital marketers have many examples of how AI is in action in marketing industry, 98% of marketers consider personalization to improve customer relationships.  Personalization is […]
September 26, 2019 2,515 Reads share


Are you Falling Prey to These Content Marketing Myths?

Content marketing has been more important than ever. As per the popular perception, content marketing is like a magic wand that can help you increase organic traffic to your website. Well, the truth is that it can surely get you thousands of new visitors but it needs time and effort. With all the new information […]
May 16, 2019 1,516 Reads share