Syed Balkhi


7 Pricing Techniques to Optimize Conversions Online

Moving your audience along the sales funnel takes considerable time and effort. You’ve worked on great content, built email lists, and nurtured leads with great care. Once your audience has moved to the purchasing stage of the journey and they’re on the pricing page, you want to create as smooth an experience as possible.  Getting […]
2 days ago 18 Reads share


5 Clever Ways to Grow Your Website Memberships

Do you have a membership site that’s getting far fewer sales and less traffic than you anticipated? Membership websites are extremely popular, and only growing as time goes on. Many people like the idea of subscribing to a brand for exclusive content, offers, and products.  However, just because people like the idea doesn’t mean you […]
2 weeks ago 77 Reads share

4 Common Social Media Marketing Mistakes and How To Fix Them

Brands today are turning to social media to reach their goals. Generating leads, building email lists, and increasing sales are easier to do when you have a social following you can rely on. In fact, 78% of marketers working with social media see more business growth than those who don’t. With tons of competition in […]
2 weeks ago 80 Reads share

5 Ways Marketing Automation Can Create Authentic Customer Relationships

Today’s marketers have a veritable marketing arsenal of software tools available to them. Marketing automation tools are often at the heart of any marketing strategy, and it’s helping busy marketers create successful campaigns that are increasing sales and conversions across industries. As the technology evolves, however, a new perspective is emerging from the marketing automation […]
2 weeks ago 65 Reads share

3 Ways to Give Your Mobile Site a Digital Makeover

Mobile is the key platform for digital marketers to focus on today. Thanks to the widespread presence of high-speed internet and the affordability of mobile phones, most content is consumed on a small screen. There’s no question that all businesses need to adopt a mobile-first strategy. To highlight the urgency of this matter, here are […]
July 11, 2020 82 Reads share

How to Use Gated Content to Increase Brand Engagement

Do you want to use gated content to grow your brand? Business owners and marketers worldwide use this type of content to build their email list, spread brand awareness, and generate more sales.  Gated content includes videos, articles, webinars, guides, and other pieces of content that require a subscription to read. In most cases, visitors […]
July 9, 2020 85 Reads share


Get Creative With Your Case Studies to Improve Conversions

Case studies are effective marketing and sales tools for converting prospects into leads and customers. They demonstrate how your products solved a real problem for a customer and show readers how they could have the same success. That’s why they’re often called “success stories,” too.  A compelling case study directly positions your products as the […]
July 9, 2020 87 Reads share

How to Build Trust With Customers Using Social Proof

Before businesses can make sales and grow, they need to gain the trust of their customers. Even the most prominent name brands use social proof marketing to boost conversion rates and see positive results.  Social proof is when consumers want to copy the purchasing decisions of other customers based on their satisfaction. They want to […]
July 9, 2020 76 Reads share


How to Find Content Ideas Your Audience Cares About

Would you like to create content that truly engages your audience? The best way to do that is to build content that people really want to read. Although doing this may seem self-evident, it’s not really that intuitive. Businesses often create content from their own perspectives and can struggle to write blog posts and social […]
June 24, 2020 168 Reads share


How To Use Online Contests To Collect User-Generated Content

If you want to collect user-generated content from your audience, have you considered running a contest? User-generated content includes anything made by consumers and posted on social media, such as images, videos, graphics, and more. It can do wonders for your business by improving brand visibility and increasing conversions. Nearly 60 percent of marketers consider […]
June 22, 2020 147 Reads share