Syed Balkhi

3 Ways to Give Your Mobile Site a Digital Makeover

Mobile is the key platform for digital marketers to focus on today. Thanks to the widespread presence of high-speed internet and the affordability of mobile phones, most content is consumed on a small screen. There’s no question that all businesses need to adopt a mobile-first strategy. To highlight the urgency of this matter, here are […]
3 days ago 14 Reads share

How to Use Gated Content to Increase Brand Engagement

Do you want to use gated content to grow your brand? Business owners and marketers worldwide use this type of content to build their email list, spread brand awareness, and generate more sales.  Gated content includes videos, articles, webinars, guides, and other pieces of content that require a subscription to read. In most cases, visitors […]
4 days ago 22 Reads share


Get Creative With Your Case Studies to Improve Conversions

Case studies are effective marketing and sales tools for converting prospects into leads and customers. They demonstrate how your products solved a real problem for a customer and show readers how they could have the same success. That’s why they’re often called “success stories,” too.  A compelling case study directly positions your products as the […]
5 days ago 24 Reads share

How to Build Trust With Customers Using Social Proof

Before businesses can make sales and grow, they need to gain the trust of their customers. Even the most prominent name brands use social proof marketing to boost conversion rates and see positive results.  Social proof is when consumers want to copy the purchasing decisions of other customers based on their satisfaction. They want to […]
5 days ago 27 Reads share


How to Find Content Ideas Your Audience Cares About

Would you like to create content that truly engages your audience? The best way to do that is to build content that people really want to read. Although doing this may seem self-evident, it’s not really that intuitive. Businesses often create content from their own perspectives and can struggle to write blog posts and social […]
June 24, 2020 109 Reads share


How To Use Online Contests To Collect User-Generated Content

If you want to collect user-generated content from your audience, have you considered running a contest? User-generated content includes anything made by consumers and posted on social media, such as images, videos, graphics, and more. It can do wonders for your business by improving brand visibility and increasing conversions. Nearly 60 percent of marketers consider […]
June 22, 2020 87 Reads share

6 Amazingly Simple Ways to Market Your Online Course

Have you finally decided to jump into the world of online courses? Congratulations. Online courses are a great way to connect with your audience, increase your authority within your market, and build another income stream for your business. Some research says it’ll reach over $398 billion by 2026 and will continue to cross industries, markets, […]
June 11, 2020 124 Reads share

Split Testing 101: How to Generate More Conversions and Sales

Are you a business owner or marketer who is looking to improve their sales and conversions? If so, you’re in the right place. Running your own business is far from easy, but it is one of the most rewarding experiences you will have in your life.  However, it’s not always sunshine and rainbows. Sometimes you’re […]
June 8, 2020 106 Reads share

How to Launch a Successful Affiliate Marketing Program

Your website is getting amazing traffic, your social media shares are through the roof, and your online sales are growing every month. Well done. What’s next for your online business? Have you thought of launching your own affiliate marketing program? Affiliate marketing will introduce your brand and products to new customers, reward loyal customers who […]
May 14, 2020 173 Reads share

How Small Businesses Can Use Video Marketing

What can small businesses do to stand out from the big players? Small businesses often face challenges such as limited resources, but they also benefit from their ‘smallness’. One way they have an advantage over monolithic brands is that they don’t create an impersonal impression the way large businesses do. They are agile and can […]
May 12, 2020 126 Reads share