Susan Melony


7 Tips to Improve Your Employer Brand

From celebrating your employees during the holidays to thanking them for their contributions to the workplace, having a positive employer brand is important.  Your employer brand is part of your employee value proposition. An employer brand is your reputation as a place to work. It’s how people perceive your work environment and values. Multiple stakeholders […]
July 23, 2022 1,001 Reads share

The Ultimate Guide to Shopping Cart Abandonment

There are a lot of reasons shoppers abandon their carts online, and it can be one of the biggest challenges for eCommerce businesses to untangle and work to fix. One reason that we know often leads to cart abandonment is shipping costs. If you don’t automate your shipping and there’s no automatic comparison made so […]
April 5, 2022 4,478 Reads share

What to Know if Your Site Rankings Drop Suddenly

Search engine optimization is critical for any business at this point. SEO is often described as the most important online marketing strategy for a business, encompassing everything from web design and site architecture to content. When you rank well, preferably on the first page of the search results for any given keyword, it improves your […]
March 31, 2022 925 Reads share