Gaurav Sharma

Marketing

7 Ways to Drive Traffic with Content Amplification

If you believe that creating and publishing good content is all that it takes to attract and engage your audience, then you are going to be disappointed. While good content is necessary to win over your target audience, you also need to promote your content so that it reaches the right people. You can’t sit […]
October 8, 2020 184 Reads share

Webinars Vs. Podcasts: Which Is the Best Choice for Your Business?

Webinars and podcasts make it possible for businesses to engage with customers on a more personal level. They help with branding and can boost your business’ online presence. But which one should you implement? The choice between the two depends on the type of content you have, your audience, and what you want to accomplish. […]
August 21, 2020 174 Reads share

Marketing

How Can a Data-Driven Content Marketing Strategy Help You Grow Your Business?

For forward-looking businesses, data analytics is extremely important. By leveraging data, marketers can understand their customers better. Yet, many marketers are not making the most out of this strategy. Gartner estimates that only 29% of marketers are currently using advanced analytics modeling. Why is that? In a press release, Mike Froggatt, director at Gartner, said […]
May 21, 2020 385 Reads share

Instagram Influencer Marketing Trends You Need to Know

Influencer marketing is an effective digital marketing strategy that gained popularity in the last decade. Brands and marketers are using it to increase brand awareness, generate engagement, and drive more sales. However, you need to keep up with the latest trends if you want to make the most of your campaigns. Let’s take a look […]
May 4, 2020 362 Reads share
SEO or PPC How to Make the Right Decision

Business

SEO or PPC: How to Make the Right Decision (Infographic)

Everyone who runs a website knows the importance of traffic for their site performance. More traffic improves the performance of your website in search engines results. And with an increase in the quality of traffic, you have better chances of driving conversions. So driving website traffic is a vital goal for every business and website […]
October 11, 2019 335 Reads share
Develop Long-Term Relationships with Influencers

Marketing

How to Develop Long-Term Relationships with Influencers

The popularity of influencer marketing is increasing. So, it’s not surprising that more brands are choosing influencer marketing rather than traditional marketing. According to a study by Linqia, in 2018, 66% of marketers were running more than three influencer marketing campaigns. Brands have also decided to invest more money into influencer marketing campaigns. According to […]
August 28, 2019 588 Reads share

6 Facebook Advertising Hacks Every Business Should Know

Facebook ads are very common these days and a lot of brands are using these to promote their businesses. But not everyone is getting the same results. So what is it that makes some Facebook ad campaigns more successful than others? How do expert marketers make their campaigns stand out from the rest? Read these […]
April 15, 2019 1,196 Reads share