Gaurav Sharma


How Can a Data-Driven Content Marketing Strategy Help You Grow Your Business?

For forward-looking businesses, data analytics is extremely important. By leveraging data, marketers can understand their customers better. Yet, many marketers are not making the most out of this strategy. Gartner estimates that only 29% of marketers are currently using advanced analytics modeling. Why is that? In a press release, Mike Froggatt, director at Gartner, said […]
May 21, 2020 233 Reads share

Instagram Influencer Marketing Trends You Need to Know

Influencer marketing is an effective digital marketing strategy that gained popularity in the last decade. Brands and marketers are using it to increase brand awareness, generate engagement, and drive more sales. However, you need to keep up with the latest trends if you want to make the most of your campaigns. Let’s take a look […]
May 4, 2020 239 Reads share
SEO or PPC How to Make the Right Decision


SEO or PPC: How to Make the Right Decision (Infographic)

Everyone who runs a website knows the importance of traffic for their site performance. More traffic improves the performance of your website in search engines results. And with an increase in the quality of traffic, you have better chances of driving conversions. So driving website traffic is a vital goal for every business and website […]
October 11, 2019 277 Reads share
Develop Long-Term Relationships with Influencers


How to Develop Long-Term Relationships with Influencers

The popularity of influencer marketing is increasing. So, it’s not surprising that more brands are choosing influencer marketing rather than traditional marketing. According to a study by Linqia, in 2018, 66% of marketers were running more than three influencer marketing campaigns. Brands have also decided to invest more money into influencer marketing campaigns. According to […]
August 28, 2019 489 Reads share

6 Facebook Advertising Hacks Every Business Should Know

Facebook ads are very common these days and a lot of brands are using these to promote their businesses. But not everyone is getting the same results. So what is it that makes some Facebook ad campaigns more successful than others? How do expert marketers make their campaigns stand out from the rest? Read these […]
April 15, 2019 1,055 Reads share