Roger Dutta

An Employer’s Guide to Printing Paychecks for Employees

While many people in the US live digitally and choose to be paid through direct deposit, some employees prefer printed checks. Which is still okay. Gone are the days when people’s only option was to order printed checks from commercial institutions and third-party vendors. The major downside of pre-printed checks is that they are expensive, […]
January 3, 2020 144 Reads share
Business ADA Compliant Content

Marketing

ADA Compliant Content & What It Means for Your Business

When most people think of the ADA (Americans with Disabilities Act), they think of stereotypical wheelchair ramps, elevators, or handicapped parking spaces. While these are all certainly examples of being ADA compliant, the ADA also factors into digital content creation. Over 50 million Americans are disabled, and the ADA has been instrumental in increasing their […]
December 11, 2019 111 Reads share
Holiday Season Digital Marketing Tips

Marketing

5 Christmas Digital Marketing Tips to Get Your Brand Noticed This Holiday Season

While regular folks think about taking a break or enjoying time with their family, the weeks (actually months) leading up to Christmas is busy for marketers. You start seeing these Christmas-themed billboards and TV ads during this time. Similarly, on the internet, PPC banners and social media posts start popping up in an attempt to […]
December 5, 2019 144 Reads share
Protect Yourself from Google Ads Fraud

Marketing

If It’s Too Good to be True: How to Protect Yourself from Google Ads Fraud

There’s no denying that Google changed the game for the marketing and advertising sectors. The days of traditional customer reach through printed and traditional media are slowly fading away. In fact, online advertising and marketing have become so commonplace that not having an online presence is now considered as a poor business practice. There are […]
August 22, 2019 308 Reads share
Signs of a Bad Internet Business Broker

Digital Red Flags: Signs of a Bad Internet Business Broker

Just like the traditional process of selling or buying a business, you will benefit by using a business broker when selling or buying an online business. This type of broker is called an Internet business broker, and they specialize in the management and facilitation of online business transactions. Whether you are a buyer or a […]
July 31, 2019 355 Reads share
Ways AI is Changing the Way We Do Digital Marketing

Marketing

5 Incredible Ways AI is Changing the Way We Do Digital Marketing

Have you ever noticed that when you buy something on Amazon you automatically start getting these banner ads of products that are closely related? You don’t really have to buy anything. Let’s say you simply searched for “sports shoes” on Google or Amazon and you might suddenly find multiple ads of shoes that are similar […]
July 23, 2019 438 Reads share