Richard Larson

Public Relations and Content: The Yin and Yang of Marketing

  If you haven’t noticed already, content marketing has seen a steady increase in popularity in recent years. And, there is a good reason for that. Conventional forms of marketing, the ones you might call “in your face” tactics, can’t cut it anymore. Therefore, content marketing is skyrocketing like never before! More people are investing […]
March 6, 2019 327 Reads share

How to Optimize Your Social Media Accounts For Local Search

Social media is becoming vital to businesses which involve a local search. In fact, your very survival might as well depend on it, as silly as that may sound. According to new research, 77% of consumers prefer to research a purchase on the spot, with their smartphone. Whatever the product might be, the customer will […]
October 4, 2018 506 Reads share

Marketing

Personalization is Key To Marketing Your Business in 2015

Creative branding and personalized promotional items are unique and can stand out which means they can be remembered. As marketers we all know its about repetition and the more times you see a name and a logo the more of a chance you will see long-term business from it.
May 28, 2015 618 Reads share

Marketing

Why Telecommuting Employees May Be Just What Your Business Needs

People who work from home traditionally enjoy less stress, more freedom, and better job satisfaction than those who don’t. While it’s obvious what draws the workers to this type of arrangement, employers need to consider the benefits of telecommuting for their company.
February 4, 2013 581 Reads share