Pete Detlef

Tips to Improve Listening

What purpose is there in talking if nobody listens, hears what is said or understands the person speaking?  None.  The process of listening represents 50% of the communication process and requires just as much practice as becoming a skilled speaker or writer.  Listening is so important that many professional communicators believe it is the key […]
February 19, 2019 64 Reads share

7 Pillars of Strategic Content That Guarantee Success

Developing a content strategy involves planning our communication to achieve an established goal and maximize the odds of a favorable outcome.  Complications develop when content authors have limited knowledge of the pillars of strategic content.  Each of these pillars ensures a defined purpose, audience-directed message, believable and factual content, strong argument, interaction, audience, and peer […]
February 14, 2019 146 Reads share

Creating Powerful Messages Using the Pillars of Communication

  Communication drives business. Whether you source products in a purchasing department, respond to customer inquiries in a call center, screen employees in a human resources department or analyze data warehouses on a research team, your success hinges on whether you can convey information and influence a course of action.  A poorly planned message with […]
January 24, 2019 116 Reads share

Business

Conquering Presentation Fears

Presentations can be frightening.  However, you can conquer your presentation fears and become an excellent presenter to any audience by following some simple steps.  Each step is simple to understand, practice and implement.  These steps aren’t voodoo practices; they are substantiated with evidence from years of experience from developing and applying a few proven techniques. […]
January 22, 2019 465 Reads share

6 Conditions for Effective Communication

Communication drives business. Whether you source products in a purchasing department, respond to customer inquiries in a call center, screen employees in a human resources department or analyze data warehouses on a research team, your success hinges on whether you can convey information and influence a course of action.  A poorly planned message with an […]
January 22, 2019 465 Reads share

Pillars of Strategic Content

  Strategic content is planned so that it achieves an established goal and maximizes odds of a desirable result.  Problems arise when communicators lack an adequate understanding of the pillars of strategic content, each one ensuring a clear purpose, audience orientation, credible content, strategic argument, engagement, critiquing and audience buy-in.  Notice that these items relate […]
January 21, 2019 131 Reads share

Management

8 Tips For Building Powerful Multicultural Teams

The need for business leaders who can thrive in multicultural teams increases exponentially when colleagues, suppliers, customers and other team members are spread over the globe.
April 6, 2017 858 Reads share