Oliver Deighton

Email Compliance Guide: 6 Steps Businesses Should Take to Stay Compliant

Many businesses rely on email as a vital communication resource and use it to send sensitive information both within the company and to third parties. However, the prevalence of email as a communication platform also makes it vulnerable to exploitation, data loss, and data breaches. Because of these vulnerabilities, there are many different regulations that […]
April 27, 2021 615 Reads share

7 Proven Ways to Increase Conversion Rates on Your eCommerce Store

In eCommerce, average conversion rates linger somewhere between 1% and 2%. This figure is indeed very low, but if that’s not enough, consider the pressure marketers feel to get their conversion strategy right knowing that over 380 new websites are launched every minute and 79% of marketing leads do not convert into sales. Each aspect […]
February 2, 2021 598 Reads share

When Is the Right Time to Redesign Your Online Store?

88% of online shoppers wouldn’t return to a website after a poor user experience. eCommerce UX (user experience) can make or break the total amount of your website traffic, your conversion rates, and ultimately – your revenue.  As it only takes 50 milliseconds for people to form an impression about a website, it’s clear that […]
December 31, 2020 703 Reads share