Neha Khan

B2B Business Models


B2B Business Models Should Learn To Own Their Customers To Win

It is impracticable to construct a strong structure based on a weak base; the same goes for business models. Here is why you should rethink your business strategies. Ever since the inception of digitalization a couple of decades ago, the market has testified disappearing of over half of the fortune companies, this event was termed […]
August 5, 2019 955 Reads share
B2B VS B2C Marketing

B2B VS B2C Marketing – What is This Cold War All About!!

Without a doubt, marketing can be a ruthless business, with competition stirring up high in all directions. Business to business marketing is not entirely a different territory than a business to customer marketing yet marketing to the business is somewhat different than marketing to consumers. On the counter, it may seem like that one is […]
June 27, 2019 533 Reads share