Li-at Karpel Gurwicz

Marketing

Why Small Businesses Must Embrace Mobile

If you think you can still hold off on devising a mobile strategy for your business, think again. Mobile is no longer the future—it’s the present. All evidence points to continued growth for mobile, and that’s not even taking into account the emerging wearable tech market.
November 13, 2014 153 Reads share

Marketing

Branding Must Be Considered Essential For Small Businesses

Invest the time and resources that your brand deserves now, and your business will see the benefits for years to come. From building brand awareness, to establishing brand loyalty, the intangible quality of your brand will have long-lasting impact on your success.
October 20, 2014 107 Reads share