Jennie Molphy

Marketing

Web Design Time Travel

The online landscape is changing so fast, constantly iterating, that it’s no longer sufficient to have a ‘website’, you have to have the right website to market yourself effectively. Websites with...
June 28, 2011 870 Reads share

Marketing

Multi-Channel Commerce: What’s Your Strategy?

A recent seminar I attended gave a fantastic insight into the changes happening in online commerce, or Multi-Channel Commerce, brought about by new channels. Called "Shift Happens" and organised by WorldNetTPS. It featured some thought-provoking presentations from people at the coal-face...
June 1, 2011 684 Reads share

Marketing

Does Your Website Measure Up?

The wonderful thing about online is how measurable it all is. Web Analytics can provide really detailed information about the number of visitors to your website, where they come from and what they do there..
May 5, 2011 731 Reads share