James Lang

Small Business IPO

4 Reasons You Should Take Your Startup Public

When you think about taking your startup public, you probably have a few dramatic scenes playing out in your mind. Movies like “The Wolf of Wall Street” and “The Big Short” paint an image of Wall Street as a dark, untrustworthy place that is as corrupt as the day is long. Sure, greed and corruption […]
1 week ago 56 Reads share
Ecommerce Value Propositions

Marketing

12 Value Propositions Online Shoppers Actually Care About

Nearly 1.8 billion people will shop online in 2018. That’s a huge opportunity for hardworking entrepreneurs. Why? Because the diversity of this massive market means that it’s virtually impossible for any one retailer to meet the unique needs of every individual online shopper. Amazon, the most popular ecommerce company in the United States controls less than […]
August 9, 2018 141 Reads share
Startup Arena

Advice for Entrepreneurs Entering the Startup Arena

2018 is an exciting year to enter the startup arena. The economy is cooking. The gig economy is maturing. And the barriers to entry have never been lower – especially in the digital arena. So, if the entrepreneurial bug has bitten you, what’s your next move? Where do you go to get the information you […]
July 16, 2018 120 Reads share
Start Freelance Writing

Business

Should You Start Freelance Writing in 2018?

It’s been more than six years since I chose to start freelance writing. For the majority of this time, my work as a freelance writer was my sole source of income. In the process, I’ve learned as much as I can about the world of content marketing and all of the new ways a truly international […]
July 12, 2018 95 Reads share
E-Mail Marketing Strategies

Business

The Ultimate Email Marketing Plan to Reach Your Target Market

If you thought email marketing was dead, you couldn’t be more wrong. Big data is making email marketing more effective than ever. The name of the game in 2018 is developing an email marketing plan with high-accuracy, automated targeting. To get people to read your emails, you have to speak to them in a voice […]
June 28, 2018 138 Reads share

Business

Entrepreneur Quotes to Supercharge Your Grind

Entrepreneur quotes have the power to impart a lifetime of wisdom in a few short sentences. If you’re starting a business or trying to break free from the 9-5 rat race, you need to start collecting entrepreneur quotes to help place you in the right mindset to work harder, think smarter and take the fight […]
June 23, 2018 226 Reads share

TYB Begins a New and Exciting Chapter

TweakYourBiz (TYB) has served entrepreneurs, startups, small business owners and corporate leaders for more than a decade. This is a treasured community where people with a diverse set of backgrounds can share their unique experiences. When we take time to listen to each other, we gain fresh perspectives and unique solutions to the challenges business […]
June 20, 2018 247 Reads share